Atlas Names New Vice President of Sales and Marketing for Shingle and Underlayment Division

Atlas Roofing Corporation named Stanley Bastek as the new Vice President of Sales and Marketing for its Shingle and Underlayment Division. Bastek first began his career in the Atlas corporate headquarters 14 years ago.

The appointment comes as Kirk Villar, Vice President of Sales and Marketing, announces his retirement, after 22 years with Atlas. “One of the things I wanted to do is leave the company better than when I started, and at a time when we were doing extremely well,” Villar said. “I am excited about where Atlas is headed, and now look forward to exciting times where my wife and I get to go do some things that we’ve been wanting to do.” 

“Both Kirk and Stan have played pivotal roles in Atlas. It’s tough to lose Kirk. He lives and breathes Atlas and has invested so much into this company” said Ken Farrish, President of Atlas Roofing. “That said, there is no better time to make the transition. Our business is in a really good place and we are positioned for success with Stan as the new VP.”

According to the company, the success of Atlas has come part and parcel with the leadership displayed by both gentlemen. While Bastek is credited with establishing the Atlas Shingles & Underlayment division as a contractor-focused marketing force, Villar made several strategic decisions over the last ten years, including partnering with 3M and Scotchgard, changing to the HP42 Technology shingle format, and investing in sales team development — all of which has positioned Atlas for success in the years to come. 

Villar came to Atlas in 1998 and leaves a 20-plus year legacy of sales and marketing team development. “We’ve spent countless hours interviewing, hiring, and training because we understand the importance of making the right hire and finding people that fit our culture… A culture that I’m very proud of,” stated Villar.

“Kirk has driven us to focus on being the best through differentiation in all areas of the business. From our people to our products to our marketing. It’s been such a privilege to work under his leadership,” Bastek said.  

A graduate of University of Michigan, Bastek also earned his MBA from Shorter University in Georgia. He began his career in the Atlas Roofing corporate office as an administrative assistant, working his way through the marketing and sales management ranks to his most recent position of National Sales Director. “Probably like a lot of people, I had no intentions of getting into the construction industry, largely because I was not exposed to it growing up. I can tell you from firsthand experience that this is a great industry for people to build a career, and I will continue Atlas’ leadership with a focus on developing great people,” Bastek said. 

For more information, please visit www.atlasroofing.com.

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