Technology Love-Hate

My husband is addicted to social media. Bart’s not posting; he’s just a voyeur, constantly ob- serving what others are doing and talking about. I don’t think he feels like he’s missing out on
anything. Instead, I think during quiet moments, Facebook and Snapchat help him fill the silence. Apparently, Bart is not the only one. We just celebrated the holidays with our families and, at one point on Christmas, I looked up and saw my father, my two brothers and my husband with their noses buried in their phones. Meanwhile, my two- and six-year-old nieces were squealing with glee over gifts they had opened. I couldn’t help but wonder whether the men in my family were enjoying their moment or someone else’s.

I know my family isn’t the only group of individuals addicted to social media, so this issue is packed full of selfie-worthy venues. If you’ve ever wanted to visit Banff, Alberta, Canada, the Moose Hotel & Suites, our “Cover Story” is Banff’s latest destination hotel. It was designed so visitors wouldn’t feel like they’re in any hotel room anywhere. Ted Darch, owner of Calgary, Alberta-based E.J. Darch Architect Ltd., designed the hotel to resemble a village with a courtyard in the middle. Visitors can experience the drama of the mountains surrounding Banff from nearly any vantage point within the hotel. (They’re already posting about it on TripAdvisor!) And when guests are outside, the hotel itself is photo-worthy with its bright red concrete tile roof. “Other roofing options were nice but they didn’t have the snap that the red tile does,” Darch said when he explained his choice to me. There are many more captivating hospitality and entertainment projects with beautiful, innovative roofs throughout the issue.

A colleague once told me he thought I was afraid of technology. Maybe that’s true when it comes to social media (I rarely personally Facebook or Tweet and all my Pinterest boards are “secret”), but I definitely embrace technology that makes life and work easier. In “On My Mind”, Brian Schaible, operations general manager at Indianapolis-based Hoosier Contractors LLC, explains new technology that provided a more efficient way for him to order materials for different jobs. His building materials supplier offered Schaible an online program that connects with the software he already was using. Learn about Schaible’s experience and then read our “Online Exclusive” that explains more about the program.

In every issue of Roofing, we provide interactive content. On page 8, we show you how to download a free app that will bring our magazine to life. In this issue, open the app with your smartphone or tablet over page 16 and watch the Washington, D.C.- based Asphalt Roofing Manufacturers Association’s short video about roof algae. In our digital edition, the video will automatically play when you land on page 16. Our Roofing team is pretty proud of this capability. We’d love to hear what you think!

Pride in Heritage

My American-born father met my German-born mother while he was in the U.S. Army, stationed in Germany. My parents married, had me and moved to the U.S. to build their family. My dad worked a lot when I was young, so being the firstborn child of an immigrant mother in small-town Iowa often was—for lack of a better term—exhausting. I had to introduce her to everything American, when I was learning myself!

For example, I had to explain extracurricular activities (there isn’t volleyball in Germany) and social events (prom was a doozy). I also learned quickly—thanks to endless teasing—to keep what made me “different” as much of a secret as possible from my friends. I hid the clothes my European grandparents sent because my classmates just weren’t wearing the same styles. I begged my mother to cook “American” foods—burgers and pizza only—when friends came for sleepovers. I never spoke about traditions my mother carried on in our household. Meanwhile, I always wondered why my peers—many of whom were of German descent themselves—didn’t have a clue about any of the customs my family practiced.

Americans aren’t always good at appreciating and preserving their heritage, even when it comes to buildings. Building the most innovative, technologically modern structure almost always took precedence over preservation. The Great Recession seems to have changed that mindset by forcing building owners/facility managers to upgrade existing buildings rather than build new. In this issue of Roofing, we celebrate the historic buildings that tell the story of bygone eras and the existing buildings that have shaped our nation into what it is today. The issue’s articles underscore how contemporary roofing materials can help preserve these structures’ roofs (see “Tech Point”, for example) and artistry that made a particular roof the focal point of its community (see the other “Tech Point”).

I’m happy to say as an adult I embrace my heritage and all the things my mother taught me. In fact, I’m bringing German influences into my own home. My husband Bart is half German, but, before he met me, he knew nothing about Germany. During our honeymoon, we spent some time in Germany, and, today, you can often find Bart using the few German words I’ve taught him in normal conversation (especially with my mother). In fact, he has embraced the culture so much that when he and his business partner discussed how to celebrate Oktoberfest at the bar they own, Bart suggested my mom prepare an authentic German meal for the bar’s patrons. The young me would’ve been mortified by this idea, but these days I’m proud to share a bit of Germany with my friends and neighbors (who predominately are of German heritage themselves). And I’m grateful my husband feels the same.

Never Stop Learning

This year as I watch my friends and family send their little ones off to school, I, too, am starting a new educational journey. I’m taking piano lessons. I’ve wanted to play since I was a child but never had the opportunity. My husband heard me talk about wanting to play a few times, so he suggested giving me lessons and a piano as a gift for our first wedding anniversary.

I literally thought about it for a full day. I was completely touched that my husband wanted to help me accomplish a lifelong dream. However, did I really want to commit myself to something completely out of the ordinary? I learned to play the trumpet in middle school and played through high school, so I can read music—treble clef. I’ve never had to learn bass clef or how to make my left hand and right hand play different music at the same time. Could I do it? What if I’m the worst adult student my teacher has ever had?

I came to the realization that the accomplishments of which I’m most proud pushed me out of my comfort zone. Plus, how could I possibly say no to my husband when his gesture was so sweet? I’ve had one lesson so far and the idea of being able to coordinate my hands still seems a little like being able to rub my stomach while patting my head. However, I’m excited about the future and am hoping I’ll be playing well by the holidays!

Every issue of Roofing has an educational bent, but this issue may push you out of your comfort zone. For example, cool roofs have been a hot topic for many years. Conventional wisdom states cool roofs are not appropriate for northern climates. Kurt Shickman, executive director of the Washington, D.C.-based Global Cool Cities Alliance, will challenge that notion in “Cool Roofing”. He presents new evidence from several scientific studies that demonstrate cool roofs provide benefits to buildings in Climate Zones 4 through 8.

Meanwhile, Thomas W. Hutchinson, AIA, FRCI, RRC, CSI, RRP, principal of Hutchinson Design Group Ltd., Barrington, Ill., and a member of Roofing’s editorial advisory board, shares his in-the-field experiences regularly. He notes in “From the Hutchinson Files” that code-mandated insulation thicknesses are forcing designers to take roof access door and clerestory sill details seriously. Hutch’s goal with his article is to give designers some confidence to create appropriate design and detailing solutions.

These articles may challenge what you’ve always done but they’re worth considering and discussing. In fact, I’d really like to hear what you think about them. In return, I’ll keep you updated on whether I’m becoming the next Chopin!

The Roofing Industry Seeks to Protect Buildings from Storms

I used to love storms. I was never one to cower at the sound of thunder. I often found storms a good excuse to turn off the TV and lights, open the blinds and marvel at the sheer power of nature. If you read my January/February “Raise the Roof”, however, you know I have had a love-hate relationship with rain since moving in with my husband (we married in August 2015). I found myself awake on rainy nights, counting the seconds between pumps of our sump
pump. If less than 20 seconds passed, I knew the basement was flooding and dreaded the morning’s cleanup. (I work from home and my office is in the basement.)

In March, a waterproofing company spent two days installing its patented drain- age system and a new sump pump inside our basement. We monitored the system throughout the month of April, which was rainy, to ensure there were no leaks in the system. It worked like a charm! During April, we also hired contractors to create my new home office, a guestroom and walk-in closet within the basement. So far, we have new windows, lighting and insulation; the contractors are finishing up drywall and ceiling installation as I type.

I know what it’s like when you can’t trust your house to weather a storm. There’s nothing worse than feeling powerless, and seeing your belongings destroyed is gut-wrenching. As the nation braces against another summer of intense weather, it’s comforting to know the construction industry—specifically roofing—is researching and innovating to protect people’s homes and businesses from Mother Nature’s wrath.

For example, in “Business Sense”, Jared O. Blum, president of the Washington, D.C.-based Polyisocyanurate Insulation Manufacturers Association, writes about initiatives to improve the resiliency of our building stock and infrastructure through codes, standards and proactive design.

The Clinton, Ohio-based Roofing Industry Committee on Weather Issues Inc., better known as RICOWI, recently sent 30 researchers to the Dallas/Fort Worth metroplex after an April hailstorm. According to Joan Cook, RICOWI’s executive director, the 10 teams of three inspected 3 million square feet of low and steep-slope roofing during the investigation. The teams’ findings will result in a report to help the industry better understand what causes roofs to perform or fail in severe hail events, leading to overall improvements in roof system durability. Learn how RICOWI mobilizes and studies roofs in “Special Report”.

There are many other stories within this issue about roof systems working along- side other building components to create durable, sustainable and energy-efficient buildings. Humans have a long history of innovating and evolving to meet the needs of their current situation. I have no doubt that in my lifetime our buildings will be built to withstand nearly any catastrophic event. Meanwhile, I’m happy to report we received 4 1/2 inches of rain in three hours last week and our basement remained bone dry. Thanks to innovations in basement waterproofing, I may start to enjoy storms just a bit again!

Trust in a Partner

By day, my husband Bart is an ag lender, loaning money to farmers for land, equipment and livestock. By night, he co-owns a sports bar in the lake town in which we live. When we got engaged, he joked about the roles I would soon be playing in his business. I laughed then, but once we moved in together and were married, I more consistently heard about the stressors he was experiencing in the bar business. Obviously, I wanted to take some of this stress off of him and, consequently, have been helping publicize the bar’s events for the past 10 weeks.

I’m no marketer, but I’ve been sharing knowledge from my career in magazines. I’ve started weekly meetings with the owners and managers, which has helped everyone’s communication. I’ve expanded the bar’s social media presence. And I’ve brought in one of my own trusted partners, a graphic designer who now is creating fliers, promos and coupons for the bar. At this point, I’m not sure whether my efforts truly are making a difference—though the bar has been packed the past few weekends—but I do know my husband is grateful to have me more involved.

Relying on trusted partners also can have a positive effect on your roofing business. For example, Pete Mazzuca III, co-founder, executive vice president and sales manager for Cal-Vintage Roofing of Northern California, Sacramento, explains his partnership with Santa Rosa, Calif.-based Ygrene Energy Fund in “Business Sense”. Through the partnership, Mazzuca’s roofing company now can offer customers YgreneWorks PACE financing for energy-efficiency and resiliency upgrades, including roofing, on their homes or businesses. Ygrene considers the equity in the property, not the personal credit of the owner, unlocking finance doors for entire groups of customers. Consequently, the partnership with Ygrene Energy Fund has increased Mazzuca’s business by 20 percent.

Trusting a partner’s expertise can ensure roofing projects meet a building owner’s needs while being cost-effective. In our “Cover Story”, Atlanta-based Diamond Roofing Co., which has its own sheet-metal shop, opted to partner with a supplier to source prefabricated edge metal for the roofing project at Gordon Hospital, Calhoun, Ga. The prefabricated edge metal had been formally tested to meet or exceed the FM 1-105 criterion required by hospital officials. In addition, by ordering the large volume of edge metal the hospital project needed, Diamond Roofing saved time and labor costs.

Last but not least, Thomas W. Hutchinson, AIA, FRCI, RRC, CSI, RRP, principal of Hutchinson Design Group Ltd., Barrington, Ill., and a member of Roofing’s editorial advisory board, often regales us with stories from his in-the-field experiences. In “From the Hutchinson Files”, Hutch explains how to be a better partner when communicating and coordinating between trades—in this case, plumbing, steel and roof design during implementation of roof drains according to new energy code requirements. Because—as Hutch will tell you—it’s not enough to just be a partner and provide generic details; you should be the best partner you can be and really think through roof system design.

Reid Ribble in Talks to Become New NRCA CEO

I just returned from what easily could be described as the best International Roofing Expo in recent memory. Attendance at the 2016 IRE, held Feb. 17-19 in Orlando, Fla., was up, exhibitors were happy and conversations centered around very positive business conditions.

The show’s energy was not lost on me, especially because I’ve written many editor’s columns since 2010 wondering whether it’s yet the year the construction industry returns to positivity after the housing crisis. Instead of searching for economists to support a rebound this year, every meeting I had at IRE assured me roofing—and construction in general—is on an upswing.

This momentum was further underscored by an announcement made during the show by the Rosemont, Ill.-based National Roofing Contractors Association: Reid Ribble, a U.S. Congressman for Wisconsin’s 8th District, currently is in negotiations to take over for William A. Good, CAE, NRCA’s CEO, who will retire Dec. 31, 2016. Good has faithfully served NRCA and the industry, and he has a very loyal following. I personally am grateful to Good and members of his staff—Ambika Puniani Bailey and Carl Good. They gave me my first job in publishing back in 2000 and were integral in making me the editor I am today. Therefore, I certainly don’t want to take away from what Good has done for roofing, but I can’t help but be excited about the possibilities his successor could bring.

Ribble is a roofing contractor by trade. He joined his family’s business—Kaukauna, Wis.-based The Ribble Group—in 1975 and became its president in 1980. Ribble served as NRCA president in 2005-06 and NRCA senior vice president from 2004-05, as well as held a number of other leadership roles within the organization. He also was president of the Roofing Industry Alliance for Progress’ Board of Trustees from 2008-10.

Ribble was elected to Congress in 2010 and has been re-elected twice. It may be a bit difficult to see why I’m excited about a politician taking NRCA’s helm—especially when I would describe our country’s current presidential race as wackadoo. However, I can’t help but focus on the positive traits of (some) politicians and Ribble’s in particular: He obviously is a leader. He is dedicated to public service. He knows how to build a constituency. And, in January, when he announced he would resign from Congress, Ribble noted his commitment to his family. In addition, according to NRCA’s “RoofScoop” blog post, “In Congress, Ribble has earned the reputation of being honest and able to work with representatives from both sides of the aisle.”

I hope he brings these traits to his new role with NRCA. I hope he surrounds himself with construction experts—even those he disagrees with—who will provide new levels of insight about the issues facing the construction industry as a whole: durability, energy efficiency, materials transparency, renewable energy, resilience and sustainability. I think Ribble has a wonderful opportunity to make the roofing industry the leading construction voice on these matters. After all, we know a roof is a building’s first line of defense. Shouldn’t roofing be the first industry called upon to assist in meeting the current and future needs of our buildings?

Water Is Construction’s Worst Enemy

I have a water phobia. When I was very young I fell into a pool and nearly drowned. Consequently, I never learned to swim out of sheer fear. Despite my attempts to avoid it, water continues to haunt me. (See an article I wrote about my Chicago condo’s construction defects for some background.) It’s ironic I now live along the nation’s southernmost glacial lake. I love the view from our home, but the lake’s recreational opportunities are lost on me.

To further substantiate my negative feelings toward water, 2015 was an especially wet year for the Midwest. In mid-December, my Iowa town received 5 inches of rain in a day and a half. Our basement—where my office is located—flooded (for the second time since August). My husband bought the house (which he planned to make his lifelong bachelor pad) knowing the basement might leak during heavy-rain events. He never planned to have anything down there. Then I came along.

As this issue was coming together—around the same time our basement was soaked—I read a line in “Tech Point” that really resonated with me: “… water is construction’s worst enemy, so when it goes where it shouldn’t, it’s causing damage—seen or unseen.” I shared that line, which was written by Armand T. Christopher Jr., AIA, with my husband. The next week we hired a basement waterproofing contractor to solve our ongoing water problems.

Christopher’s story likely will resonate with you, as well. He and his team had recently installed a PVC roof system on a high-profile government building in central New Jersey. Six months after the install, a three-day nor’easter exposed numerous leaks in the building, which the client thought were coming from the new roof. The ensuing “detective work” Christopher’s team completed was tedious but uncovered the cause of the leaks and made Christopher and his colleagues heroes.

Christopher points out a nice feature of the roof’s thermoplastic cap sheet is areas where water had pooled within the roof system were dried and resealed with heat-welded target patches. Thomas W. Hutchinson, AIA, FRCI, RRC, CSI, RRP, builds upon this idea in his “From the Hutchinson Files” article. Hutchinson notes today’s “new age” roofs may not require removing all system components during reroofing. Instead, it may be in the customer’s best interest to consider restoration; roof-cover removal, enhanced with additional insulation; using the existing roof membrane as a vapor retarder; or membrane removal before installation of a new roof cover.

My husband and I seem to have found the best solution to our basement water problems. Although we’re not looking forward to the construction ahead, we are excited about all the things we can do with a dry basement. Right now, we’re envisioning a mini spa in which we can relax after a stressful workday—another welcome upgrade my husband never imagined for his “bachelor pad”.

KISS: Keep It Simple, Silly

Editor Christina Koch married Bart Thoreson on Aug. 29 along the lake behind their Iowa home.

Editor Christina Koch married Bart Thoreson on Aug. 29 along the lake behind their Iowa home.

My new husband Bart is the one who shared the “work smart, not hard” mantra I related in my November/December 2014 “Raise the Roof” column, page 8. He’s constantly recommending ways to complete tasks that I have to admit are simpler than my own attempts. It’s not always easy for me to accept his suggestions because I’ve being doing things just fine on my own for a long time.

I can’t help but see the parallels to the construction industry—an industry that many say is slow to change. However, I think we can all agree that if a new way of doing things helps us work smarter, it’s worth a try. In “Business Sense”, Todd A. Jones and Katie Dunn discuss project delivery methods. Jones, an attorney with experience in construction law and litigation, points out that fewer contracts and more coordination with design-build lead to more efficient projects. Jones also thinks that as the construction industry continues to embrace design-build,we’ll see less litigation—a win-win for everyone.

Surely, as you’ve become more experienced in your position, you’ve developed “tricks of the trade” that help you complete tasks more efficiently. In “Tech Point”, John Jensen, president of Jensen Roofing Inc., Newcastle, Wash., and the training program manager for the Edmonds, Wash.-based Tile Roofing Institute, shares a couple “tricks” that will ease tile roofing layout. What are your “tricks of the trade”? Please share them with me!

Her Roofing family was in attendance (shown here at the rehearsal dinner). From left to right: John Riester, vice president of business development; Barrett Hahn, publisher, who served as the wedding photographer; and Becky Riester, who was a bridesmaid.

Koch’s Roofing family was in attendance (shown here at the rehearsal dinner). From left to right: John Riester, vice president of business development; Barrett Hahn, publisher, who served as the wedding photographer; and Becky Riester, who was a bridesmaid.

As winter approaches, it’s a good time to remind your customers how they can avoid emergency calls to your roofing company. In “On My Mind”, Connie Menard with Greenawalt Roofing Co., Landisville, Pa., shares seven tips your customers can complete to ensure their buildings are well protected this winter. Step No. 6 is “Clean your gutters”, something my husband does for our home and that of our elderly neighbor on a regular basis. Our neighbor says I’m lucky to have such a considerate husband. Bart says he’s just trying to avoid potential problems from arising. I’m pretty sure they’re both right.

Learning and Trying New Things

The start of a new school year is always an exciting time. As I see my friends post photos on Facebook of their kids’ first days of school, I am reminded of the excitement I felt way back when. I loved wearing a new outfit, seeing friends I hadn’t seen in awhile and anticipating all the fun—and learning—in the year ahead. In a way, I get to recreate those feelings each time I put together a new issue of Roofing. I’m continually learning about the industry and this issue is no different.

For example, in “From the Hutchinson Files”, Thomas W. Hutchinson, AIA, FRCI, RRC, CSI, RRP, principal of Hutchinson Design Group, Barrington, Ill., and a Roofing editorial advisor, explains the virtues of cover boards. As he points out in his article, the use of cover boards can now be considered a good roofing practice.

Meanwhile, Jared O. Blum, president of the Polyisocyanurate Insulation Manufacturers Association, Bethesda, Md., explains a new white paper about polyisocyanurate insulation R-values in “Cool Roofing”. He states the R-value of polyiso roof insulation is reduced at some point at lower temperatures, but within any reasonable temperature range associated with typical building operating conditions in almost any climate in North America the difference appears to be very small.

In addition, we here at Roofing like to learn and try new things. As a result, this issue is interactive! Please download the free Layar Augmented Reality app, which was designed to bring print to life. Then hover over page 45 in the print edition with your smartphone or tablet to view a video about Virginia Polytechnic Institute and State University’s Indoor Practice Facility in Blacksburg, Va., which features almost 1,000 squares of 238-foot-long, curved, standing-seam metal panels. We’re really excited about this new capability and would love to know what you think.

A Roof is a Building Owner and Homeowner’s First Line of Defense in a Storm

The Midwest has been battered by unrelenting storms this year. Last week, I spoke to a friend who had just returned from visiting mutual college friends in Minnesota. They experienced a strong storm during the visit, and while they were all sleeping, our friends’ house was struck by lightning. The acrid smell of smoke awoke them and the eight people (four of which were children) scurried outside in their pajamas, leaving all their belongings inside. The local fire department contained the fire to the garage, which is attached to the house. However, the smoke damage inside is so severe that the family of four is currently residing in a hotel while their house is professionally cleaned.

Stories like these are all too common recently and this one hit a little too close to home for me. It seems easier (and less scary) to think storm damage won’t happen to me when those who are affected are strangers on the news. However, according the Alexandria, Va.-based Independent Insurance Agents & Brokers of America Inc., extreme-weather events and natural disasters are becoming more prevalent. The organization reports that since 1987 there have been eight natural disasters with insured losses greater than $1 billion; before 1987, there was one.

Although the Greensburg, Kan., EF5 tornado that occurred in 2007 didn’t cost that much, it destroyed 95 percent of the town, which is scary enough. Greensburg is coming back as a model for the rest of the country—rebuilding stronger and more sustainably. Read about one of the town’s strong, sustainable projects—the BTI-Greensburg John Deere Dealership, which is a metal building featuring roof-integrated daylighting systems designed to withstand high-velocity impacts—in “Tech Point”.

About 550 miles to the east, an EF4 tornado inflicted $30 million in damage on the Lambert-St. Louis International Airport in 2011. To rebuild four copper domes that were the crowning glory of Terminal 1, airport officials opted to use copper-clad stainless steel, specifically because they wanted something beautiful that could withstand harsh weather. Read about the roof system in “Tech Point”.

The other night, a clap of thunder actually shook my house for what seemed like a full minute. I’ve always been the type of person that enjoys storms but, after my friends’ incident, I have to admit I feel less safe in my home. I immediately looked online to determine whether I should move to the basement and then I stayed awake until the storm passed to ensure my roof didn’t catch on fire. I think it’s time I look into a better, stronger roof.