New Year, New Magazine

Happy New Year, and welcome to the first edition of Roofing!

Although we may be new to many of you, Roofing actually is the next iteration of a successful regional roofing magazine called Carolinas Roofing. (Check out our back issues in digital format.) Since the first issue of Carolinas Roofing mailed in March 2010, we were approached several times to bring the magazine to a broader audience. Last summer, we decided to evolve Carolinas Roofing into a national publication.

The magazine’s goal, which is highlighted in our tagline, “The Industry’s Voice”, is to provide insight from your peers (roofing contractors, architects, roof consultants, building owners and facility managers). We hope as you receive and read each issue of the magazine you feel like you’re having a conversation with other members of the roofing community. We hope their voices inspire, challenge and sometimes even irritate you. With each article and shared experience, Roofing hopes to drive the roofing industry forward.

Roofing will mail bimonthly, and we plan to keep in touch with you regularly. Our dynamic website is updated daily with news and product information. We’ll be posting online exclusives, as well. If you want to be made aware of these updates, sign up for our monthly e-newsletter. And of course you can follow us on Twitter or like us on Facebook.

We know everyone is busy these days, so we’ll strive to bring you the best content in the most efficient manner. You’ll notice the magazine contains many short columns that impart knowledge quickly. For example, did you know someone can be suffering from hypothermia but be fully alert? I didn’t until I read Michael Rich’s “Safety” column. James R. Kirby shares efforts by ASTM D08.24 to develop standards specifically related to sustainable roofing in “Environmental Trends”. Craig Dallas helps you brush up on leadership skills with four great tips in “Business Sense”. And an anonymous author reminds us why safety on the job site is of utmost importance in “It Happened to Me”.

Even our feature articles are short and sweet. Get to the gist of some amazing hospitality and entertainment projects, including the 8-acre Music City Center in Nashville, Tenn. Baker Roofing’s crew was challenged by rolling hills, 30-foot parapet walls and a vegetated section. “Tech Point” explains why penetrations in the roof in the form of skylights and rooftop monitors can be beneficial to buildings. And get Solar Installer Matthew Bennett’s perspective about why roofing contractors and solar installers make good partners in “Cool Roofing”.

There’s a lot of good stuff in this issue but we couldn’t have put it together without help from roofing industry professionals. Therefore, I urge you to contact me with your stories. I know you’ve read that before and probably thought the editor doesn’t really mean it. I do! To live up to our tagline of “The Industry’s Voice”, Roofing depends on your wisdom and in-the-field experiences. If you enjoyed reading this issue, please submit something for the next one. Call me at (630) 308-4602; email me; post a comment on our website; and/or Facebook and tweet us your ideas. This magazine—and your peers—are counting on you!

About Christina A. Koch

Christina A. Koch is editor in chief of Roofing.

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