CertainTeed Opens Warehouse in First Phase of Midwest Production and Distribution Site

CertainTeed Corp. has commemorated the opening of a new state-of-the-art 150,000 square-foot roofing product warehouse, located 60 miles west of St. Louis in Jonesburg, Mo. The warehouse is the first phase of a planned $100 million complex set to open in 2016, which will serve as the Midwestern production and distribution site for all of the company’s high-performance roofing products, optimally servicing Central U.S. customers.

The baseball-themed open house event, “Rounding Third and Heading for Home,” allowed guests, including contractors, architects, distributors and local dignitaries, an opportunity to participate in educational seminars, product demonstrations and tours of the new facility.

“Opening this spectacular new warehouse on schedule is a testament to our firm commitment to the St. Louis community, as well as the graciousness of state and local officials,: says Tom Smith, president of CertainTeed Roofing. “Our company was founded over a century ago in St. Louis, and we’re proud to say we’re well on our way to having another home base in the area, which will guarantee efficient, local order delivery.”

Construction is already underway for the 60,000 square-foot manufacturing facility that will produce CertainTeed’s highly popular Landmark roofing shingles. When complete, the facility will serve as the production and distribution site for residential roofing shingles, bringing approximately 100 new permanent, local jobs to the community over the next few years, along with an estimated 400 ancillary local jobs in trucking, welding and maintenance services.

In addition to the Jonesburg facility, CertainTeed operates 10 asphalt shingle plants, one low-slope commercial roofing facility and three stand-alone granule production plants throughout the U.S. ‹ which includes the world’s largest roofing plant in Oxford, N.C.

CertainTeed Launches Second Webisode Featuring Facebook Home Makeover Contest Winner

CertainTeed launched its second webisode in the 2013 Living Spaces Facebook Home Makeover Video Contest featuring the Bielfelt family of Mentor, Ohio. In this webisode, the family is empowered by CertainTeed’s digital design and color tools, allowing them to take a more active role in designing their home’s exterior makeover.

Using the CurbAppeal iPad app, ColorCoach virtual swatch book and ColorView home visualization design tool, the family takes you along as they view and try on roofing, siding and trim color and profile options, and see them applied to a photo of their own home before installation. This, along with guidance from their 5-Star Green and Master Shingle Applicator contractor, RJK Construction Co., of Willoughby, Ohio, helped them choose a winning combination of products to create a vibrant exterior.

Grand prize winner of the $75,000 exterior makeover contest, the Bielfelts are the subject of a series of CertainTeed Living Spaces webisodes documenting the renovation of their 100-year-old home. The series follows the family, along with CertainTeed 5-Star Green, 5-Star Fence and Master Shingle Applicator contractors, from the planning stages of the renovation through its completion. In the first two webisodes, the homeowner selected multiple products, including Cedar Impressions and Monogram siding, Restoration Millwork trim, EverNew decking and railing, Bufftech fence and Landmark Pro roofing.

This summer, yet another lucky homeowner will be eligible to receive $75,000 worth of exterior building products, including installation. To enter the contest, homeowners need to round up their cast of kin, show off their acting talents and upload their most entertaining 30- to 90-second video to the CertainTeed Living Spaces Facebook page. Videos should creatively explain why the home needs a makeover using CertainTeed¹s expansive selection of polymer, insulated and vinyl siding, roofing, housewrap, decking, railing, fence and trim. Find more information and complete contest details.

CertainTeed offers Freedom of Choice through its portfolio of roofing, long-lasting polymer, insulated and vinyl siding as well as fence, railing, decking and exterior trim. CertainTeed offers the advantage of using exterior products from a single source that are designed to mix-and-match with each other and feature authentic textures, versatile styles and rich color combinations, for a beautifully coordinated look. As the result of a strong commitment to environmental responsibility, CertainTeed is the first manufacturer to issue and publish third-party validated life cycle assessments (LCA) for its vinyl and trim product lines.

CertainTeed Rolls Out New Incentives for Roofing Contractors

CertainTeed is taking incentives to new heights by rolling out its most lucrative rebate program ever to its roofing contractor partners. This year, the newest value-added benefits of working with the CertainTeed portfolio of quality roofing products and extended warranty programs include thousands of dollars in cash rebates and all expense paid trips.

“We highly value our customer relationships and are committed to providing them with exceptional products,” says Jay Butch, director of contractor programs and promotions for CertainTeed Roofing. “The new incentive programs are just one way we show gratitude for our continued partnership and for playing such an important role in ensuring mutual business growth.”

This year, CertainTeed greatly expands upon last year’s successful Contractor’s Edge promotion, allowing contractors in North America who utilize SureStart Plus warranties the chance be one of the 27 winners of cash prizes. The Top Gun movie-themed contest will award nine first place winners $10,000, nine second place winners $8,000 and nine third place winners $7,000. All winners will also receive an all expense paid trip to attend the annual CertainTeed five-day conference at the Hyatt Regency Mission Bay Spa & Marina in San Diego.

New rebates are also available through the “Show Me the Money with No Limits” promotion for contractors who purchase CertainTeed products, such as Landmark Solaris, Landmark Pro, Presidential, Highland Slate, Grand Manor and more, including select CertainTeed accessories and new ventilation products.

Qualifying low-slope lines include CoolStar, Black Diamond Base and Flintlastic commercial roofing products. Rebates range from $1 to $4 per square/roll and are loaded onto a CertainTeed Visa debit card. Gold and Silver Star Contractors will also be eligible for an extra $1 per roll rebate for qualifying products.

In addition, Gold and Silver Star Contractors specifically focused on commercial projects also have the opportunity to earn incentives with the ³No Dollar Limit² promotion. For each 250 squares of eligible warranties registered, contractors will receive a $500 Visa debit card rebate.

Contractors interested in learning more about these and other CertainTeed contractor programs can contact their local territory manager or visit CertainTeed’s website.

New Roofing Ventilation Products

CertainTeed Intake Vent

CertainTeed Intake Vent

Strengthening its position as a one-stop-shop for complete roof solutions, CertainTeed announces the introduction of seven new roofing ventilation products. Part of the CertainTeed Integrity Roof System, the new product line includes CertainTeed Ridge Vent, CertainTeed Rolled Ridge Vent and CertainTeed Intake Vent.

CertainTeed Ridge Vent is available in 7, 9 and 12 inches with filtered and unfiltered options. Each ridge vent is made of high quality co-polymer to remain sturdy, nailable and flexible. Reinforced ribs provide greater stability and rigidity, imprinted slot guides ensure proper slot width, and nail holes and nail lines enable easy, mistake-free installation. The product line also includes a Class A fire-rated vent.

CertainTeed Rolled Ridge Vent, also available in filtered and unfiltered, is designed for use in roof pitches from 3/12 to 12/12. The product features a unique, virtually invisible profile that installs fast.

CertainTeed Intake Vent is easily installed on a shingled roof with or without overhangs, and can be used to supplement existing soffit or undereave vents. Internal baffles, drainage system and weather filter provide three levels of weather protection. The intake vent allows air to flow into the attic and helps prevent heat build-up and ice dams.

The new ventilation products feature proven, effective technology for shingle roofs in all climates and come with a lifetime limited warranty and five-year SureStart Protection.

The products are designed with an external baffle to deflect wind and weather over the vent, creating low pressure above the vent to pull air out of the attic. Each vent comes in a black finish to blend with a variety of shingle colors and create a clean, uncluttered roofline. All provide excellent weather protection and prevent premature deterioration of roofing materials by continuously moving air year-round to improve interior comfort.

Create Renderings of a Home with New Roofing and Siding

CertainTeed Corp.'s ColorView

CertainTeed Corp.’s ColorView

CertainTeed Corp. debuted a revamped version of ColorView, an advanced set of exterior home design tools. Featuring a user-friendly interface, ColorView offers users preset color combinations along with an array of stock images to create exterior home designs. For a more customized approach, users can upload an image of a home and use do-it-yourself masking to more accurately create renderings that can be used as a selling tool with homeowner customers.

Explore preset color combinations, siding styles, and much more directly on the home.

CertainTeed Launches First Webisode Featuring Home Makeover Winners

CertainTeed launched its first webisode and music video in the 2013 Living Spaces Facebook Home Makeover Video Contest featuring the Bielfelt family of Mentor, Ohio.

The Bielfelt family, the grand prize winner of the $75,000 exterior makeover, will be featured in a series of webisodes documenting the renovation of the 100-year-old home. The series follows the family, along with CertainTeed 5-Star Green, 5-Star Fence and Master Shingle Applicator contractors, as they tour the home to kick off the renovation. The homeowner selects multiple products to use, including Cedar Impressions and Monogram siding, Restoration Millwork trim, EverNew decking and railing, Bufftech fence and Landmark Pro roofing.

CertainTeed also released a new music video “Sleeping on My Porch” that was created in conjunction with the webisode series to showcase the homeowners’ excitement about the transformation of their home.

Check out the webisodes at the CertainTeed Living Spaces Facebook page or YouTube channel. Also, stay tuned for additional webisodes and for details on the 2014 $75,000 Exterior Living Spaces Home Makeover contest, which will be available soon on the CertainTeed Living Spaces Facebook page.

CertainTeed Provides Solar Training, Partners with Angie’s List

Valley Forge, Pa.-based CertainTeed Corp. has partnered with Penn State University, College Station, Pa., in the construction of a solar power training facility. The project is the second phase of the groundbreaking, new smart-energy campus GridSTAR Center at The Navy Yard in Philadelphia. Functionally designed with input from CertainTeed, the building will showcase the manufacturer’s line of solar roofing products and provide an outlet for training students and building professionals in contemporary solar roofing system installation.

The steep-slope portion of the facility’s roof will feature a 2-kilowatt Apollo II solar roofing system integrated among Landmark Solaris Gold premium designer shingles in Max Def Weathered Wood and a 2-kilowatt Solstice rack-mounted solar roofing system. The GridSTAR Center also features a net-zero-energy demonstration home with Landmark Solaris shingles and a host of other exterior and interior CertainTeed building products.

In other news, CertainTeed is strengthening its roofing contractors’ reputation management and promotion strategies through a partnership with Angie’s List. By teaming up with the online national consumer review service, CertainTeed is helping local contractors build awareness for their services by providing access to exclusive advertising discounts, local business growth marketing opportunities and support.

“ShingleMaster contractors have proven their ability to provide knowledgeable installation of our roofing products to homeowners,” says Jay Butch, director of contractor programs and promotions for CertainTeed Roofing. “To show our gratitude for playing such an important role in our continued success, the partnership with Angie’s List will help to further manage, strengthen and leverage their local reputations and grow their businesses.”

As part of the program, contractors will be assigned a dedicated team at Angie’s List that is available to answer questions and provide updates about program details, account status, local market metrics, best practices and local advertising opportunities. Angie’s List helps homeowners hire local service professionals in more than 550 categories of service, ranging from home improvement to health care. In 2012, nearly 500,000 Angie’s List members searched the website to hire a highly rated roofing professional.

CertainTeed Launches Brand Your Roof Marketing Program

Valley Forge, Pa.-based CertainTeed introduces Brand Your Roof, a marketing program that allows distributors and contractors to add their company logo to roofing underlayment, essentially doing double-duty by turning a current roofing project into a personalized billboard for motorists driving by.

Brand Your Roof allows company logos and contact information to be printed in up to three colors within a 24- by 42-inch area and repeated across a DiamondDeck underlayment 10-square roll, which is 48-inches wide by 250-feet long. DiamondDeck is a synthetic, scrim-reinforced, polymer-based roof underlayment that can be used beneath shingle, shake, metal or slate roofing.