Boral Roofing Launches New Website

Boral Roofing LLC introduced an all-new website featuring all four core product lines — clay, concrete, steel and composite solutions — as well as roofing components. Designed for ease of use, the site showcases a number of key features designed to engage and inform key audiences within both the residential and commercial real estate sectors who are involved in both new and retrofit design and construction projects.

“This website is the culmination of an effort to consolidate all key Boral Roofing systems under one intuitive, easy-to-use online platform designed specifically for our valued customers across the USA and Canada,” said Ann Iten, director of marketing for Boral Roofing. “Now contractors, builders, architects, remodelers and homeowners alike are able to explore all Boral Roofing options, colors, and profiles in one place with greater ease.”

The new Boral Roofing website contains the company’s complete clay, concrete, steel and composite product lines, as well as roofing system components, within one online tool. With a simple navigation as its cornerstone, the site includes a number of notable features encompassing: a comprehensive Product Selector that allows visitors to explore all material options, as well as an unparalleled range of available colors and profiles; an Inspiration Page featuring a robust selection of photography showcasing real-world applications of all product types across varied architectural styles and structures; Resources which include product literature, technical information and architect-specific resources; a dynamic Blog featuring roofing thought leadership and current news items; and a Where to Buy search tool connecting site users directly with the contact information for professional retailers in their regions.

“The site provides visitors with all key information, product visuals, company news and technical data, while remaining simple in structure, so that everyone can easily and quickly find what they need and, ultimately, enjoys the visit,” added Iten. “This new customer website experience is designed to match the quality and curb appeal of our roofing systems.”

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Boral Roofing’s Design Center Showcases Sustainable Concrete and Clay Roofing Systems

Boral Roofing LLC, a provider of sustainable clay and concrete roof tile solutions, opened its Design Center in Phoenix, Ariz. A facility for the showcase of Boral Roofing’s durable, earth-friendly roof tile product line, the Design Center will also facilitate American Institute of Architects (AIA) CEU courses and product training learning sessions for professionals in the building industry.

Boral Roofing’s Design Center offers visitors the opportunity to explore and learn about the company’s sustainable roof tile products. The facility showcases a range of options, including concrete and clay solutions across a range of profiles and colors, offering a range of options to complement any architectural style along with superb curb appeal. Boral Roofing’s tile systems are recognized for their durability, low maintenance, and long-life benefits, as well as their earth-friendly qualities including natural geologic materials content, green manufacturing processes, recyclability and energy efficiency.

The Design Center will also offer AIA CEU courses for the continuing education of industry professionals such as builders, architects and contractors. One course—“Sustainable Green Building with Clay and Concrete Roof Tile”—will be offered regularly at the Design Center. Participants will earn credit in the “Sustainable Design” and the “Health, Safety and Human Welfare” categories, while learning about clay and concrete roof tile solutions.