Lifelong Learning

The depth and diversity of continuing education options in the roofing industry continues to amaze me. Courses sponsored by industry associations, manufacturers, trade shows and contractors abound. In the year of the pandemic, more online options have emerged, and webinars and videos have taken center stage.

In an industry that is constantly evolving, roofing professionals need to keep up with changes in technology and product development. They also have to stay on top of codes and regulations, and make sure jobsites are safe and work is profitable. Running a business is no small task, and lifelong learning is a necessary part of the process.

Continuing education can be tough to fit into a busy schedule. It can be a grind. It’s easy to forget that learning can also be a rewarding experience that can pay big dividends down the road.

In the “Business Sense” article in this issue, Paul Scelsi details the numerous benefits of continuous education as enumerated by Kevin Marcano, owner of Marcano Roofing in Salem, Oregon. Marcano views ongoing training as the best investment you can make in yourself and your business.

“If you want to be the best in this industry, in your business or in your personal life, then continuous education is crucial,” Marcano says. “Being a business owner is challenging in the ever-changing roofing industry, in which each decade brings new building products, practices and concepts. If you don’t decide to incorporate continuous education into your process you become a dinosaur; and it’s not a matter of if but when your process becomes extinct. If you want to stand out, if you want to be memorable and leave a legacy, continuous education must be part of your process.”

If you want to jump into continuing education options, check out the on-demand sessions of the IRE Virtual event. Check out the webinars and educational sessions available from the manufacturers you work with, as well as industry associations including the NRCA. The NRCA ProCertification program is a big step in formalizing education and training in the field. Make it the next step in a never-ending learning process.

On-demand video sessions are easier to fit into your schedule than an in-person class, but it still can be tough to do. For those struggling to find the time, Marcano offers these words of wisdom: “Don’t let your thriving business culture become numb to the threat of the most debilitating sickness a company can become diagnosed with: complacency.”

The Roofing Industry Meets with Lawmakers Virtually for Roofing Day in D.C. 2021

Roofing industry stakeholders from throughout the U.S. participated virtually in Roofing Day in D.C. 2021 March 23-24. Led by the National Roofing Contractors Association and partner organizations, the annual event is an unprecedented effort to share the industry’s message with members of Congress. Traditionally held as a fly-in event in Washington, D.C., Roofing Day in D.C. 2021 was held virtually because of the COVID-19 pandemic. 
“As it has done since 2018, NRCA partnered with a wide coalition of roofing industry stakeholders in conducting Roofing Day in D.C. 2021. Although this event was held virtually, more than 300 participants communicated the issues most important to all of us directly to members of Congress and congressional staff,” said Reid Ribble, NRCA’s CEO. “Roofing Day in D.C. has become a hallmark event for the roofing industry and continues to put wins on the board for our members. We look forward to continued interaction with legislators throughout the year as we build long-lasting relationships with them.”

Roofing Day in D.C. is the largest advocacy event dedicated solely to the roofing industry and brings together roofing contractors, distributors, manufacturers and other industry professionals. This year’s participants met virtually with members of Congress to advocate for the industry regarding key issues, including increased funding for career and technical education to address workforce shortages; inclusion of a strong buildings component in federal legislation; and immigration reform that meets the roofing industry’s current and future workforce needs. 

For information about NRCA, visit

Advanced Roofing Inc. Honored with 2021 CNA/NRCA Community Involvement Award

In recognition of its generosity and service, Advanced Roofing Inc., Fort Lauderdale, Fla., has been presented with the ninth annual CNA/NRCA Community Involvement Award sponsored by the National Roofing Contractors Association and CNA, one of the largest U.S. commercial property and casualty insurance companies.

The award honors charitable works performed by NRCA contractor members.

Advanced Roofing was honored for its charitable efforts regarding Enterprise Palm Beach Inc., Delray Beach, Fla., for The Bahamas Strong Foundation. The foundation was created after Hurricane Dorian struck the islands in September 2019, causing $3.4 billion in damage and leaving 70,000 people homeless. Advanced Roofing President and CEO Rob Kornahrens coordinated an effort in 2020 to repair 30 homes in the Bahamas and raised more than $500,000.

CNA awarded Advanced Roofing with $7,500 to be presented to Enterprise Palm Beach for The Bahamas Strong Foundation. In addition, NRCA dedicated the proceeds of its Cyber Monday sale in November 2020 to Enterprise Palm Beach for The Bahamas Strong Foundation.

Additionally, second-place winner Antis Roofing & Waterproofing, Irvine, Calif., received $5,000 for supporting the American Red Cross—Southern California Region, San Diego. When 19,000 blood drives in the U.S. were canceled because of the COVID-19 pandemic, Antis Roofing & Waterproofing provided sanitized office space at Antis Campus to host a series of blood drives. Since April 2020, Antis Roofing & Waterproofing has hosted 19 blood drives with 491 donors and 449 units of blood collected to help save 1,347 lives.

The third-place winner was Celoseal Roofing Inc., Orange, Calif., for its work with Amp’d on Life, an online community that provides people with limb loss or limb differences resources that allow them to live to their fullest potential. Celoseal Roofing donated $45,000 to Amp’d on Life to launch events and helped with website design, internet service and computer hardware. CNA awarded Celoseal Roofing with $2,500 for its charity.

In addition, Central Roofing Co., Minneapolis, was the winner of the People’s Choice Award, which was selected by public online voting on NRCA’s website. Central Roofing received $1,500 for its work with Fraser.

The awards were presented March 5 during NRCA’s Industry Awards Virtual Ceremony.

For more information, visit

NRCA Announces 2021-22 Officers and Directors

The National Roofing Contractors Association has announced its 2021-22 slate of officers and directors. Most officers and directors will remain unchanged after the NRCA Nominating Committee met Feb. 17 and unanimously voted to recommend the Extension of Force Majeure to the NRCA Executive Committee and board of directors as stated in Article IX, Section 3 of NRCA’s bylaws. The Executive Committee and board of directors voted to approve the Nominating Committee’s recommendation March 1. As a result, the 2020-21 Executive Committee and board of directors will serve an additional year starting June 1. 

Rod Petrick, president of Ridgeworth Roofing Co. Inc., Frankfort, Illinois, remains NRCA chairman of the board, and Kyle Thomas, vice president of Thomas Roofing, Mobile, Alabama, remains chairman of the board-elect.

In addition, the Nominating Committee nominated the following individuals to serve three-year terms as NRCA directors:

  • Brad Baker, owner of Professional Roofing, Bellevue, Idaho
  • George Patterson, president of Bennett and Brosseau Roofing Inc., Romeoville, Illinois

A complete list of NRCA directors is available at

The Roofing Alliance Announces MVP Award Winners at NRCA’s Virtual Awards Ceremony

The Roofing Alliance, celebrating 25 years as the foundation of the NRCA, announced this year’s winners of the Most Valuable Player (MVP) Awards at NRCA’s Virtual Awards Ceremony held March 5, 2021.

 In the Most Valuable Player (MVP) Awards’ 21st year, seven winners were recognized for outstanding on-the-job performance and workmanship and other noteworthy contributions outside the workplace. This year’s winners are:

• Heath Baker, superintendent with KPost Roofing and Waterproofing, Dallas, Texas: Outstanding On-the-Job Performance and Workmanship; Outstanding Performance and Other Noteworthy Contributions Outside the Workplace

• Riann Cayaban, foreman with Commercial Roofing & Waterproofing, HI, Inc., Waipahu, Hawaii: Outstanding On-the-Job Performance and Workmanship

• Mike Crawford, foreman with ABC Roofing, a Tecta America Company, LLC, Portland, Oregon: Outstanding On-the-Job Performance and Workmanship.

• Jeffrey Doll, warehouse employee with CentiMark Corporation, Canonsburg, Pennsylvania: Outstanding Performance and Other Noteworthy Contributions Outside the Workplace

• Tim Hollo, field worker and foreman with 1st Choice Roofing, Cleveland, Ohio: Outstanding Performance and Other Noteworthy Contributions Outside the Workplace

• Arturo Lopez, foreman with Stiles Roofing, Inc., Lebanon, Missouri: Outstanding On-the Job Performance and Workmanship; Outstanding Performance and Other Noteworthy Contributions Outside the Workplace

• Bakay Omorov, foreman with Deer Park Roofing, Cincinnati, Ohio: Outstanding On-the-Job Performance and Workmanship; Outstanding Performance and Other Noteworthy Contributions Outside the Workplace

The MVP Program goes a step further, and one of the MVP winners is chosen as the Best of the Best winner. The Best of the Best award is an honor co-sponsored by OMG Roofing Products and Professional Roofing magazine. This year’s winner was Arturo Lopez, foreman with Stiles Roofing Inc.For more information on the Roofing Alliance, visit

Nelson Braddy Receives Prestigious NRCA J.A. Piper Award

The National Roofing Contractors Association has announced Nelson Braddy, founder of King of Texas Roofing Co. LP, Grand Prairie, is the 74th recipient of its annual J.A. Piper Award. The award was presented March 5 during NRCA’s Industry Awards Virtual Ceremony. The J.A. Piper Award is the industry’s most prestigious honor, recognizing roofing professionals who have devoted constant outstanding service to NRCA and the roofing industry.

Braddy was elected to NRCA’s board of directors in 2007 and served several terms, including as an NRCA director from 2007-08 and 2010-11 and vice president from 2008-12. He also served as NRCA senior vice president from 2012-13 and NRCA president from 2013-14. A two-time recipient of NRCA’s Charlie Raymond Award, Braddy demonstrated remarkable commitment to recruiting new members to the association. He has been involved with several NRCA committees, including the Management Education Work Force Committee, Manual Update Committee, PAC Advisory Committee and Retirement Program Committee. Braddy also served on the Roofing Alliance Board of Trustees from 2002-05 and 2014-18 and remains an active volunteer with the organization.

After making a switch from mechanical engineering to construction, Braddy has been in the roofing industry for more than three decades. Starting his roofing career at his father-in-law’s Pennsylvania roofing company, R.W. King, Braddy helped expand the company’s roofing work to projects in Texas during the 1980s. In 1987, R.W. King was liquidated, and Braddy started his own roofing business—King of Texas Roofing—in the Lone Star State. Under his leadership, the company has grown to become one of the largest roofing contractors in the U.S. and specializes in single-ply roof systems. Braddy is passionate about performing community service and promoting continuing education to his employees. He was one of the first industry leaders to commit his company to professional excellence by registering employees for NRCA’s ProCertification program.

“During his more than three decades in the industry, he has been a passionate advocate for NRCA, the industry and its workforce,” said Mark Gaulin, founder of MAGCO Inc., Jessup, Md., and founding member of Tecta America Corp., Rosemont, Ill., when presenting the award. “Throughout his roofing career, he has provided educational insight and productive changes in the industry and his community. He is an honest worker, trustworthy colleague, tireless volunteer, acute businessman and innovative leader.”

“Getting involved with the industry seemed to me a natural thing to do, and it was a lot of fun,” Braddy said when accepting the award. “This award is something you think about, but you never know if you’ll get it. Thank you. This is a great honor.”

First presented in 1948, the J.A. Piper Award is named for former NRCA President Joseph A. Piper, whose extraordinary efforts kept the association alive during the Great Depression.

 Since 1886, the National Roofing Contractors Association has been the home for generations of entrepreneurial craftsmen and enterprises who shelter and protect America’s families and businesses and each other. Our vision is the recognition of our members as professionals and to unite the industry to that purpose. NRCA is one of the construction industry’s most respected trade associations and the voice of roofing professionals and leading authority in the roofing industry for information, education, technology and advocacy. It represents all segments of the roofing industry, including contractors; manufacturers; distributors; architects; consultants; engineers; building owners; and city, state and government agencies. For information about NRCA and its services and offerings, visit

IB Roof Systems Joins NRCA’s One Voice Initiative, Becomes NRCA Partner Member

The National Roofing Contractors Association has announced IB Roof Systems Inc., Grapevine, Texas, has joined NRCA’s One Voice initiative as a partner member.

In 2017, NRCA launched its One Voice initiative to unite the roofing industry and speak with one voice about matters critical to the roofing industry’s continued success.

To ensure all industry sectors are given an opportunity to participate, NRCA amended its bylaws to allow manufacturers, distributors, architects, engineers and consultants that choose to participate to become full members of the association, meaning they will be granted voting rights and eligible for leadership roles within the association. Previously, such rights were reserved only for contractor members.

“NRCA’s One Voice initiative offers a unique opportunity for the roofing industry to address the major issues we face,” says Reid Ribble, NRCA’s CEO. “However, our work can only be accomplished with commitments from leaders from all sectors of this great industry. Only together as a roofing community can we take this transformational approach to address our issues and concerns and achieve success in the future.”

“IB Roof Systems is honored to become a One Voice member and to partner with the distinguished members of this great association,” says Jason Stanley, CEO of IB Roof Systems. “We are excited for the opportunity to help address and shoulder the issues our industry faces today, as well as those that may affect our dreams for a better future.”

Issues currently affecting the roofing industry include workforce development and certification; advancing the industry’s public policy agenda; building codes and insurance; and increasing professionalism throughout the industry.

For more information, visit

Registration Is Open for the IRE Virtual Edition

The International Roofing Expo (IRE) will provide the industry with two events in 2021. This year the IRE is launching a complementary virtual event taking place March 2-4 in addition to the live event, scheduled for August 10-12 in Las Vegas. Registration is now open for the virtual event.

The IRE Virtual Edition will feature both live and on-demand educational sessions, an exhibitor directory, a product showcase, and a networking platform where attendees and exhibitors can engage with each other via chat, video call, and more.

“This is not just another webinar,” said Ray Giovine, group director for International Roofing Expo / Informa Markets. “We are thrilled to provide the industry with more of the education and content they look forward to every year.”

“The virtual IRE event features a variety of worthwhile offerings for industry professionals, including live educational sessions and exhibitor networking opportunities,” said Reid Ribble, NRCA’s CEO. “I encourage you to take advantage of these opportunities to learn and engage.” Each day runs from 10 a.m. to 6 p.m. EST. During this time, attendees have several options: taking their pre-scheduled meetings with vendors, exploring the on-demand education, booking drop-in meetings or poking around the product showcase.

 “By transitioning our live event to August and launching our virtual event in March, we’re able to create an opportunity to connect our audiences across multiple channels throughout the year,” said Giovine.

Event highlights include:  

  • Virtual Exhibitor Directory: Attendees can meet the manufacturers, suppliers and technology vendors that can propel their businesses forward.
  • Live and On-demand Education: Sessions will cover a variety of topics organized by tracks that include Business, Technical, Legal/HR, Workplace Safety, Windows & Siding and Exhibitor Presented Seminars.
  • Products: Attendees can find the latest products and services for the roofing, window and siding industries. Browse the full directory or search by product categories.
  • Matchmaking: Attendees can get matched to exhibitors who have the products they need.
  • Windows & Siding Community: Attendees who currently are involved in or looking to expand into windows and siding segments can find education, exhibitors and products for these categories located all in one place on the platform.

“Each year, we are inspired and impressed by our attendees, who leave the event and apply lessons learned and new tools discovered at the event,” said Giovine. “Although we aren’t meeting in person until later in the year, attendees will still have the resources to move through 2021 with new education and content,” continued Giovine.“And this being a virtual event, it’s possible during the event to devour the education, have some meetings and still go into the field on the same day.”

Registration for the IRE Virtual Edition is now open. For only $55 attendees will receive:

  • Access to the IRE Virtual Edition online platform
  • Access to the IRE virtual conference live and on-demand sessions
  • Access to the virtual exhibitor profiles
  • Access to the virtual product directory
  • Access to the matchmaking technology
  • Video chat meetings & business card drop options
  • Online access to the platform for on-demand viewing until April 2
  • Free Expo Hall Pass to IRE 2021 Live in Las Vegas on August 10-12 ($65 value)

The live, in-person version of IRE will adapt Informa AllSecure, an approach to ensuring the highest standards of safety, hygiene, cleanliness and quality for operating events. In addition to AllSecure, the show will follow all local government guidelines, as well as the Mandalay Bay Convention Center guidelines. Registration for the live event will open in April.

The International Roofing Expo is sponsored by NRCA, and Roofing Contractor is the official show publication. GAF is the title sponsor of the IRE Virtual Edition.

Additionally, NRCA will offer virtual educational sessions during the IRE Virtual Edition, including Roofing Industry Fall Protection from A to Z March 1 and Foreman Leadership Training, Level 1 March 4. Registration for these events is separate from IRE Virtual Event registration, and they will be hosted on separate platforms.

For more information about the International Roofing Expo and the events, visit

To register for the IRE Virtual Edition, visit

For more information, visit

NRCA Releases Training for Roof Application Careers Foreman Package

The National Roofing Contractors Association (NRCA) has made available a Training for Roof Application Careers foreman package designed to help foremen preparing for NRCA ProCertification and to show workers who are training to be foremen what to expect. The foreman management training package joins four existing TRAC packages: asphalt shingle installation, thermoplastic roof membrane installation, steep-slope onboarding and low-slope onboarding. More than 1,000 participants already have chosen TRAC to help improve their roofing careers. 

Foremen who engage with the foreman management training package will navigate through scenarios that reinforce safety, customer service, quality and productivity—the four pillars upon which NRCA ProCertification is built. All scenarios are available for download, and participants are encouraged to discuss the best answers for their work environments with their supervisors. 

A one-time TRAC package purchase provides unlimited use of the training materials to enable employers to train employees at any time. 

Additional information about TRAC is available at

NRCA Encourages All Industry Stakeholders to Virtually Attend Roofing Day in D.C. 2021

The National Roofing Contractors Association (NRCA) invites all roofing industry professionals to come together virtually for Roofing Day in D.C. 2021 March 23-24. The annual event provides an opportunity for the industry to speak with one voice regarding key government policy issues. 

Roofing Day in D.C. brings together roofing contractors, distributors, manufacturers and other industry professionals from throughout the U.S. to voice the industry’s priorities to lawmakers. It is crucial members of Congress hear about the critical issues facing the roofing industry.

All roofing business owners and employees are urged to participate in this year’s event. Participants will meet virtually with members of Congress and congressional staff to discuss federal issues of importance to the roofing industry: increased funding for career and technical education to address workforce shortages; inclusion of a strong buildings component in infrastructure legislation; and immigration reform that meets the roofing industry’s current and future workforce needs. These issues were selected with input from the Roofing Day Advisory Committee, which consists of NRCA members and representatives from other industry organizations involved in Roofing Day in D.C. 2021.

For additional information about Roofing Day in D.C. 2021 and registration instructions, visit or contact NRCA’s Washington, D.C., office at (800) 338-5765.