GAF Provides Programs and Training in Support of Military Members and Veterans

GAF announced that it has signed the Employer Support of the Guard and Reserve (ESGR) Statement of Support. The document recognizes the pivotal role played by the National Guard and Reserve in strengthening our nation and our communities. The signing sends a strong message of support to GAF employees (and non-employees) who have served our nation.

The ESGR Statement of Support complements other key initiatives GAF has undertaken to benefit military veterans, servicemen and servicewomen. They include:

  • The Roofs for Troops military rebate program, launched in 2012, provides active military members, veterans and retirees a $250 rebate on a Lifetime Roofing System installed on their roof by a GAF Factory-Certified Contractor. GAF is now approaching 20,000 homes successfully helped by this program.
  • Last year, GAF went live with its Hire-A-Hero military job board. The job board provides a platform for employers in the roofing industry to connect with transitioning troops and veterans as they seek to fill key positions within their companies. GAF contractors and distributor partners are posting jobs, viewing applicants and connecting with ex-military job seekers.
  • GAF is rolling out GAF Roofing Academy, a roofing installation training program to help veterans transition to a career in the roofing industry. Pilot classes have been successful as nearly 80 percent of class attendants were placed in roofing jobs. We are currently planning classes in various regions over the next year, including a class this month at Joint Base Lewis-McChord in Washington. The course includes access to a professional and comprehensive steep-slope roofing primer and a high-level commercial roofing introduction. Veterans win by learning a valuable trade with solid earnings potential. The knowledge that they acquire from this course could possibly lead to other careers including sales, estimating, installation supervision, maintenance and project management.
  • GAF regularly reaches out to veterans’ organizations to assist with fulfilling recruiting needs. For example, GAF has worked with employment agencies such as the Lucas Group, which have a focus on connecting those who have served in the U.S. military with jobs upon their return from service.

“The men and women who have served in America’s armed forces have demonstrated remarkable character, work ethic and dedication in their service,” says Bob Tafaro, president and CEO. “They represent a tremendous opportunity for GAF, for the roofing industry and for the broader private sector. We want to help veterans leverage the talents and leadership skills they have acquired through their service to transition into civilian careers.”

IKO Announces Rebate Program on Its Pro4 Roofing System

IKO has announced a rebate program based on sales of the company’s Pro4 Roofing System.

“With the unusually severe weather conditions we’ve experienced across the United States this winter, it’s reasonable to expect a high volume of reroofing work once the warmer weather arrives,” says IKO’s Marketing Director Carol Perkins. “In anticipation of that, we’re offering rebates to professional roofing contractors who use IKO’s Pro4 Roofing System.”

She explains that the IKO Pro4 Roofing System is a multi-layered roofing system designed and engineered to work together with IKO’s laminated architectural shingles.

Perkins adds: “Our most popular line of shingles is our Cambridge Collection. These architectural laminated shingles are available in three different versions and a wide array of colors. Our IR (Impact Resistant) Shingle is suitable for regions where hail storms and other harsh weather conditions are a concern. Our HD, or High-Definition version, is our most recent offering available in color blends called the Nature’s Accents Collection. We’re offering a rebate of $4 per square on Cambridge Shingles used with any three of Pro4 Roofing System components.”

She says homeowners may also choose from IKO’s premium architectural laminated shingles: Royal Estate, Crowne Slate or Armourshake. Those will earn contractors a rebate of $6 per square with any three of Pro4 components purchased.

Qualifying accessory products include IKO’s Hip & Ridge 12, Hip and Ridge or Ultra HP ridge cap shingles, IKO GoldShield, Armourgard or StormShield ice and water protector, RoofGard-Cool Grey synthetic underlayment and IKO Leading Edge Plus starter strip shingles.

IKO is offering its rebates on qualifying purchases made between April 1 and Nov. 30, 2014. That’s a much larger than usual window of opportunity.

CertainTeed Rolls Out New Incentives for Roofing Contractors

CertainTeed is taking incentives to new heights by rolling out its most lucrative rebate program ever to its roofing contractor partners. This year, the newest value-added benefits of working with the CertainTeed portfolio of quality roofing products and extended warranty programs include thousands of dollars in cash rebates and all expense paid trips.

“We highly value our customer relationships and are committed to providing them with exceptional products,” says Jay Butch, director of contractor programs and promotions for CertainTeed Roofing. “The new incentive programs are just one way we show gratitude for our continued partnership and for playing such an important role in ensuring mutual business growth.”

This year, CertainTeed greatly expands upon last year’s successful Contractor’s Edge promotion, allowing contractors in North America who utilize SureStart Plus warranties the chance be one of the 27 winners of cash prizes. The Top Gun movie-themed contest will award nine first place winners $10,000, nine second place winners $8,000 and nine third place winners $7,000. All winners will also receive an all expense paid trip to attend the annual CertainTeed five-day conference at the Hyatt Regency Mission Bay Spa & Marina in San Diego.

New rebates are also available through the “Show Me the Money with No Limits” promotion for contractors who purchase CertainTeed products, such as Landmark Solaris, Landmark Pro, Presidential, Highland Slate, Grand Manor and more, including select CertainTeed accessories and new ventilation products.

Qualifying low-slope lines include CoolStar, Black Diamond Base and Flintlastic commercial roofing products. Rebates range from $1 to $4 per square/roll and are loaded onto a CertainTeed Visa debit card. Gold and Silver Star Contractors will also be eligible for an extra $1 per roll rebate for qualifying products.

In addition, Gold and Silver Star Contractors specifically focused on commercial projects also have the opportunity to earn incentives with the ³No Dollar Limit² promotion. For each 250 squares of eligible warranties registered, contractors will receive a $500 Visa debit card rebate.

Contractors interested in learning more about these and other CertainTeed contractor programs can contact their local territory manager or visit CertainTeed’s website.