Re-Roofing Project Protects Medical Center’s Critical Interior Space

The medical center is pleased with the decision to use FiberTite to protect their facility and trusts the roof system will be durable and reliable for many years to come.

The medical center is pleased with the decision to use FiberTite to protect their facility and trusts the roof system will be durable and reliable for many years to come.

Maintaining the building envelope is essential to the success of a facility with critical interior space. This is especially true with hospitals and medical centers, where facility managers need to be on top of the building envelope integrity so patients and valuable assets are protected.

When the staff at an acute care medical facility in Florida realized the building’s existing roof was reaching the end of its service life, they knew they had to take action right away. The medical center offers a 24-hour emergency department, surgical services and various other outpatient services, and avoiding interruptions caused by roof leaks was critical. Hospital officials sought out a roofing consultant to offer a recommendation for the best roofing system to protect the facility.

McEnany Roofing, located in Tampa, Fla., has been providing commercial and industrial roofing solutions for more than 27 years. “We worked on the medical facility’s behalf to recommend a roofing system for this environment,” says Mark Sloat, vice president and senior estimator at McEnany Roofing. “We used the services of an engineer to conduct an uplift test to help us determine the best roof to suit their needs.”

Roof Materials

After all the testing and research was complete, McEnany Roofing concluded that a FiberTite Roofing System was the best choice. The proven performance advantages in puncture resistance, durability, wind uplift and severe weather protection supported McEnany Roofing’s recommendation and after careful review of the data, the medical facility agreed. In 2016, McEnany Roofing installed more than 130,000 square feet of Elvaloy KEE membrane on the main hospital and two adjacent medical buildings.

Roof Report

The sensitive environment of the hospital setting also had to be taken into account. The water-based adhesive used to adhere the 45-mil FiberTite Fleeceback membrane on the upper roof of the main hospital helped mitigate odor. Other areas of the hospital had 45-mil FiberTite-SM installed using the mechanically attached securement. Both processes minimized disruption and allowed the medical center to maintain strict standards of patient care during installation. The medical center is pleased with the decision to use FiberTite to protect their facility and trusts the roof system will be durable and reliable for many years to come.

Team

ROOFING CONTRACTOR: McEnany Roofing, Tampa, Fla.
ROOF SYSTEM MANUFACTURER: FiberTite Roofing Systems, Seaman Corp., Wooster, Ohio

Photo: FiberTite Roofing Systems

Roofing Industry Alliance for Progress Announces Additional Funding for Roofing Research

The Roofing Industry Alliance for Progress announces the addition of four members during 2016’s third quarter, adding $300,000 in funding for progressive roofing research that contributes to the ongoing advancement of the industry.

The Alliance’s newest members are:
Academy Roofing, Aurora, Colo., is one of Colorado’s premier roofing contractors providing commercial and residential roof system replacement and repair in addition to solar roofing, gutter installation and cleaning, new insulation and walkable deck systems. Academy Roofing joined the Alliance at the Governor level.

Bennett and Brosseau Roofing, Romeoville Ill., specializes in in low-slope, steep-slope, metal and green roof system design, construction and maintenance. As one of Chicago’s premier, full-service roofing contractors, Bennett and Brosseau Roofing has a commitment to sustainability and green building practices. Bennett and Brosseau Roofing joined the Alliance at the Governor level.

FiberTite Roofing Systems/Seaman Corp., Wooster, Ohio, manufactures an extensive line of membranes, systems and accessories. FiberTite Roofing Systems/Seaman joined the Alliance at the Regent level.

Georgia-Pacific Gypsum LLC, Atlanta, one of North America’s leading manufacturers of gypsum products and marketers of building products. GP Gypsum joined the Alliance at the Regent Level.

Through the generosity of its members, The Roofing Industry Alliance for Progress commits to the following:
Education and training — Develop programs and projects addressing current and future workplace issues ensuring a qualified and trained workforce for the roofing industry.

Technology — Engage collaborative industry segments to embrace innovation and use technology.

Sustainability — Advocate environmentally sustainable design.

Philanthropy — Enrich the well-being of the roofing community through scholarships, charitable gifts and endowments.

Alliance membership is reserved for those who commit their pledged amount during a three- to five-year period. All members are entitled to participate in the task forces established to guide the Alliance’s agenda, to attend the semiannual meeting of the full Alliance, and other Alliance activities scheduled throughout the year.

Seaman Corp. Redesigns Website

Seaman Corp., an innovator and manufacturer of high-performance industrial fabrics since 1949, announces the launch of its newly redesigned corporate website.

“This is part of a major endeavor to improve our engagement with our online audience,” reports Michelle Miller, Seaman Corp.’s marketing manager. “Today, buyers are making the majority of their buying decisions online. Before they ever even talk to a human being, they conduct online research and they poll their social networks for advice. It’s imperative that companies like Seaman Corp. have an excellent online presence.”

To accomplish this, the company partnered with SyncShow, a Cleveland-based digital marketing firm to develop the new site. SyncShow specializes in helping business-to-business clients improve their sales and lead generation strategies through digital marketing.

“We picked SyncShow as a partner because they demonstrated cutting edge digital marketing expertise and because they could prove to us how their efforts drive results for their clients,” reports Kim Seaman, who collaborated on the project as a marketing specialist for Seaman.

The new website is designed to be user friendly, and to attract and engage customers, vendors and potential new hires. But, the overall goal is grander. John Crum, Seaman’s president and COO, defined it. “Seaman Corp. makes excellent products. But when someone buys from us, they get a lot more than a great product,” he says. “They get our people, our culture and they get the knowledge we’ve gained from being in this business for more than 65 years. We wanted to capture all of this and bring it to life with this new site.”

Seaman also hired Frank Greiner, a digital video strategist, to help. Owner of HD Werks, a video production company based in Alliance, Ohio, Frank worked closely with Seaman’s marketing team to create 10 new videos for the site. Each short video showcases something unique about Seaman Corp.’s expertise, its approach to customer care, its products, its customers and the people who work there every day.

The companies will continue their partnership as they work to redevelop three additional sites that showcase Seaman Corp.’s main product lines, including FiberTite Roofing Systems, XR Geomembranes and Shelter-Rite fabrics for architecture. All sites are scheduled to launch yet this year.