Weather-resistant Barrier Market Will Grow

According to a new report, “Weather Resistant Barriers 2014”, from Malvern, Pa.-based Principia, total demand for weather-resistant barriers (WRBs), including building wraps, roofing underlayment, membranes, wrapped sheathing, rain screens, insulating board stock, spray polyurethane foam and building paper will grow at about 7 percent per year from about $3.7 billion in 2013 to $4.5 billion in 2016.

Multifunctional products are leading the growth in WRBs. These products have higher average growth rates and gross margins and represent about 45 percent of the industry’s total value, yet only account for 20 percent of the total volume. Code changes and installation efficiencies are the primary factors driving the product mix shift away from traditional barriers and wraps toward products that offer multiple functionalities.

Sue Ross, project manager for the report, comments: “Many new products have been recently launched by current industry suppliers, as well as new entrants. The new products and systems are designed to prevent air, vapor, water and thermal transmission from transferring across the building envelope, whether it’s inside-out or outside-in, thus reducing a building owner’s heating and cooling costs and improving the integrity and comfort of the building. Balancing energy transfer and moisture management within the building envelope has driven major changes in WRB material demand and will continue to drive product innovation.

“Many new WRB market entrants have roots in other product categories that are used in and around the building envelope and already have established distribution and contractor customers, including waterproofing and coatings, sheathing and panels, foamed insulation, roofing and roofing underlayment, and traditional wraps and membranes,” she continues. “Companies are combining several material technologies to form multifunctional products that are easier and faster to install and are going to market through established channels to take advantage of existing relationships and expand the value of their product portfolios.”

The report contains key market data, trends and strategic insight into all aspects of the business from supply through distribution to designers and end users. Principia conducted discussions with 600 industry participants, including contractors, architects, specifiers, building-envelope scientists, dealers, distributors and manufacturers to compile its comprehensive assessment.

Principia’s interactive Market Model and Forecasting Tool is included with the report. This tool allows subscribers to model hypothetical market performance based on their own assumptions of metrics, such as housing starts, commercial-construction growth, remodeling rate and material market share.

Ultra HT Wind & Water Seal Underlayment Formally Approved by Miami-Dade

MFM Building Products, a manufacturer of a full envelope of waterproofing and weather barrier products for the building industry, has announced that its Ultra HT Wind & Water Seal high temperature roofing underlayment has been formally approved by Miami-Dade to comply with the Florida Building Code including the High Velocity Hurricane Zone. A copy of the NOA No. 13-1125.06 can be found on Miami-Dade’s website.

This self-adhering “self-stick” roofing underlayment is composed of a cool white, non-slip, cross-laminated, high density polyethylene film laminated to a high temperature rubberized asphalt adhesive system. This premium product is extremely tough and durable, and offers a 90-day UV exposure rating.

Ultra HT is engineered as a whole roof underlayment for use under asphalt shingle and metal roofing systems. Product rolls out smooth and lays flat while offering the contractor excellent foot traction. Ultra HT comes with a split release liner for use in valleys, ridges, around chimneys and at eaves for protection against ice dams, wind-driven rain and water penetration. Ultra HT aggressively adheres directly to the roof deck and self-seals around roofing fasteners. Product is rated to 250°F maximum.

Ultra HT has a thickness of 45 mils nominal and is available in a 36-inch width by 67-foot length (2 square) roll. Product meets ASTM D 1970, Florida Building Code FL16562, Miami-Dade County NOA 13-1125.06 and comes with a 10-Year Limited Warranty.

Underlayment Provides Traction During Roof Installation

Owens Corning Roofing and Asphalt has made available its patented WeatherLock Mat Self Adhering Underlayment

Owens Corning Roofing and Asphalt has made available its patented WeatherLock Mat Self Adhering Underlayment.

Owens Corning Roofing and Asphalt has made available its patented WeatherLock Mat Self Adhering Underlayment that helps make installation safe for contractors working on the roof. The product’s design is engineered with SureStep Technology, which features a non-abrasive surface, providing excellent traction to help roofing crews reduce the potential for slippage. As part of the Owens Corning Total Protection Roofing System, WeatherLock Mat Self Adhering Underlayment acts as a secondary water shedding layer under shingles to deliver the weather protection that homeowners expect, while featuring the self-adhering, lightweight and versatile design contractors need for convenient and safe installation.

High-temperature Underlayment

MFM Building Products' Ultra HT Wind & Water Seal

MFM Building Products’ Ultra HT Wind & Water Seal

MFM Building Products has released a high-temperature underlayment: Ultra HT Wind & Water Seal. The self-adhering product is composed of a cool white, non-slip, cross-laminated, high density polyethylene film laminated to a rubberized asphalt adhesive system. The underlayment, which offers a 90-day UV exposure rating, is engineered for use under asphalt shingle and metal roofing systems. It comes with a split release liner for use in valleys, ridges, around chimneys and at eaves for protection against ice dams, wind-driven rain and water penetration.

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Project Profiles: Government

Richland County Landfill Columbia, S.C.

Petersen Aluminum roofing

Team

Roofing contractor: Aqua Seal Manufacturing and Roofing Inc., West Columbia, S.C.
Metal roof, soffit and wall manufacturer: Petersen Aluminum Corp., Elk Grove Village, Ill.

Roof Materials

The following materials were used on the roof:

  • 6,903 square feet of 24-gauge Tite-Loc in the Cityscape color
  • 1,216 square feet of 24-gauge HWP 16-inch Panel in the Cityscape color
  • 1,673 square feet of 0.032 PAC-850 Full Vent in the Cityscape color

Roof Report

Petersen Aluminum roofing
This new construction project began in early October 2012 and was completed in April 2013. Petersen Aluminum provided a complete metal system: roof, soffit and wall.

PHOTOS: Petersen Aluminum Corp.

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CertainTeed Launches Brand Your Roof Marketing Program

Valley Forge, Pa.-based CertainTeed introduces Brand Your Roof, a marketing program that allows distributors and contractors to add their company logo to roofing underlayment, essentially doing double-duty by turning a current roofing project into a personalized billboard for motorists driving by.

Brand Your Roof allows company logos and contact information to be printed in up to three colors within a 24- by 42-inch area and repeated across a DiamondDeck underlayment 10-square roll, which is 48-inches wide by 250-feet long. DiamondDeck is a synthetic, scrim-reinforced, polymer-based roof underlayment that can be used beneath shingle, shake, metal or slate roofing.