{"id":18939,"date":"2021-09-08T17:03:51","date_gmt":"2021-09-08T21:03:51","guid":{"rendered":"https:\/\/roofingmagazine.com\/?p=18939"},"modified":"2021-09-08T17:03:59","modified_gmt":"2021-09-08T21:03:59","slug":"atlas-roofing-partners-with-mike-holmes-and-3m-for-season-2-of-roof-it-right","status":"publish","type":"post","link":"https:\/\/roofingmagazine.com\/atlas-roofing-partners-with-mike-holmes-and-3m-for-season-2-of-roof-it-right\/","title":{"rendered":"Atlas Roofing Partners with Mike Holmes and 3M for Season 2 of \u201cRoof It Right\u201d"},"content":{"rendered":"\n<p>Atlas Roofing Corporation is excited to announce the release of Season 2 of its\u201cRoof It Right\u201d web series, as well as the chance for contractors to win part of $3,000 in cash and prizes.<\/p>\n\n\n\n<p>Season 1 of \u201cRoof It Right,\u201d hosted by Mike Holmes Jr. and Sherry Holmes, son and daughter of professional contractor and TV host Mike Holmes, first aired in 2019 and documented the replacement of two ugly, streaky roofs using Atlas shingles featuring Scotchgard Protector by 3M. Each episode included interviews with the homeowners, as well as their AtlasPRO contractors, George Boudreaux, owner of Pelican Roofing in Lafayette, LA, and Kyle Grasso, president of A-Team Roofing in Collierville, TN.<\/p>\n\n\n\n<p>The new season offers a fresh perspective on the original mini-series, which includes new commentary from Mike Holmes, himself.<\/p>\n\n\n\n<p>\u201cWe are extremely proud of our relationship with 3M and Mike Holmes,&nbsp;as well as our shingles with Scotchgard Protector \u2014 which are a HOLMES Approved Product,\u201d says Stanley Bastek, vice president of sales and marketing for Atlas Roofing\u2019s Shingles and Underlayments Division. \u201cThis year, along with the reboot of the series, we are giving contractors access to the \u2018Roof It Right\u2019 Homeowner Resource Guide, which is a list of our best resources for leveraging the Holmes brand to help them build their businesses.\u201d<\/p>\n\n\n\n<p>Contractors can download these resources at Asphalt-Life.com\/RoofItRight and watch episodes weekly on Atlas Roofing\u2019s YouTube page.<\/p>\n\n\n\n<p>Atlas Roofing is also putting contractors to the test to see how they \u201cRoof It Right.\u201d In conjunction with each week\u2019s episode, Atlas will ask contractors to complete a simple challenge (e.g., sharing a photo on social media) that makes them eligible to win part of $3,000 in cash and prizes, including exclusive Atlas gear, Atlas Bucks, a custom 10&#215;10 tent, and other roofing materials.<\/p>\n\n\n\n<p>Season 2 of \u201cRoof It Right\u201d includes five episodes, which will air every Thursday at 3 p.m. Eastern Daylight Time, beginning Sept. 9.<\/p>\n\n\n\n<p>For more information, visit <a href=\"http:\/\/www.atlasroofing.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">www.atlasroofing.com<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Atlas Roofing Corporation is excited to announce the release of Season 2 of its\u201cRoof It Right\u201d web series, as well as the chance for contractors&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[9],"tags":[5640,136,528],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - 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