{"id":22741,"date":"2023-02-03T08:42:17","date_gmt":"2023-02-03T13:42:17","guid":{"rendered":"https:\/\/roofingmagazine.com\/?p=22741"},"modified":"2023-02-03T09:21:08","modified_gmt":"2023-02-03T14:21:08","slug":"atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023","status":"publish","type":"post","link":"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/","title":{"rendered":"Atlas Shingles and Underlayments Division Website Gets a Makeover for 2023"},"content":{"rendered":"\n

Atlas Roofing Corporation\u2019s Shingles & Underlayments Division announced the debut of its redesigned website, AtlasRoofing.com<\/a>. The refreshed site follows an update to the company\u2019s corporate website, Atlas-ARC.com<\/a>, in 2022, when the company celebrated its 40th anniversary and released a rebranded version of the Atlas logo. The updated site focuses on a significantly improved user experience for asphalt shingles, roofing accessories, and warranty options for both homeowners and roofing professionals.<\/p>\n\n\n\n

The redesign includes:<\/p>\n\n\n\n

\u2022 Updated content, including new products and colors<\/p>\n\n\n\n

\u2022 Improved navigation and an intuitive search structure, allowing contractors and homeowners to quickly and easily find what they\u2019re looking for<\/p>\n\n\n\n

\u2022 A more streamlined interactive design of the Choose Your Shingle, Why Atlas, and Color Consideration pages, bettering the homeowner-user experience when selecting a new Atlas roofing system<\/p>\n\n\n\n

\u2022 An enhanced Shingle Selection Tool, offering filters based on product line, color, and features, plus a \u201cFavorites\u201d save option<\/p>\n\n\n\n

\u2022 Personalized\/branded content from professional contractor and TV host Sherry Holmes<\/p>\n\n\n\n

\u2022 A revamped version of the Asphalt Life blog<\/p>\n\n\n\n

\u201cChoosing new roofing materials can be a daunting experience for both homeowners and roofing professionals alike,\u201d explains Jeff Key, director of marketing for Atlas. \u201cWe went through an extensive discovery process to understand what people are looking for when they go online to research and choose a shingle brand. We used that information to design our new site, and we believe our customers will appreciate the modern look and feel, as well as the intuitive features and ease of use of the site.\u201d<\/p>\n\n\n\n

For more information, visit\u00a0https:\/\/www.atlasroofing.com<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Atlas Roofing Corporation\u2019s Shingles & Underlayments Division announced the debut of its redesigned website, AtlasRoofing.com. The refreshed site follows an update to the company\u2019s corporate…<\/p>\n","protected":false},"author":2,"featured_media":22742,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[9],"tags":[136,5591],"jetpack_publicize_connections":[],"yoast_head":"\nAtlas Shingles and Underlayments Division Website Gets a Makeover for 2023 - Roofing<\/title>\n<meta name=\"description\" content=\"Atlas Shingles and Underlayments Division Website Gets a Makeover for 2023.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Atlas Shingles and Underlayments Division Website Gets a Makeover for 2023 - Roofing\" \/>\n<meta property=\"og:description\" content=\"Atlas Shingles and Underlayments Division Website Gets a Makeover for 2023.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/\" \/>\n<meta property=\"og:site_name\" content=\"Roofing\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RoofingMagazine\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-02-03T13:42:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-03T14:21:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/roofingmagazine.com\/wp-content\/uploads\/2023\/02\/PRESS-RELEASE-New-website-Hero-Image_1200x600_B.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"RoofingAdmin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@roofingmag\" \/>\n<meta name=\"twitter:site\" content=\"@roofingmag\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"RoofingAdmin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/\"},\"author\":{\"name\":\"RoofingAdmin\",\"@id\":\"https:\/\/roofingmagazine.com\/#\/schema\/person\/01375e7335fcde87c7f73e0693315b48\"},\"headline\":\"Atlas Shingles and Underlayments Division Website Gets a Makeover for 2023\",\"datePublished\":\"2023-02-03T13:42:17+00:00\",\"dateModified\":\"2023-02-03T14:21:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/\"},\"wordCount\":269,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/roofingmagazine.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/roofingmagazine.com\/wp-content\/uploads\/2023\/02\/PRESS-RELEASE-New-website-Hero-Image_1200x600_B.jpg\",\"keywords\":[\"Atlas Roofing\",\"Atlas Roofing Corporation\"],\"articleSection\":[\"Manufacturer News\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/#respond\"]}],\"copyrightYear\":\"2023\",\"copyrightHolder\":{\"@id\":\"https:\/\/roofingmagazine.com\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/\",\"url\":\"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/\",\"name\":\"Atlas Shingles and Underlayments Division Website Gets a Makeover for 2023 - Roofing\",\"isPartOf\":{\"@id\":\"https:\/\/roofingmagazine.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/roofingmagazine.com\/wp-content\/uploads\/2023\/02\/PRESS-RELEASE-New-website-Hero-Image_1200x600_B.jpg\",\"datePublished\":\"2023-02-03T13:42:17+00:00\",\"dateModified\":\"2023-02-03T14:21:08+00:00\",\"description\":\"Atlas Shingles and Underlayments Division Website Gets a Makeover for 2023.\",\"breadcrumb\":{\"@id\":\"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/#primaryimage\",\"url\":\"https:\/\/roofingmagazine.com\/wp-content\/uploads\/2023\/02\/PRESS-RELEASE-New-website-Hero-Image_1200x600_B.jpg\",\"contentUrl\":\"https:\/\/roofingmagazine.com\/wp-content\/uploads\/2023\/02\/PRESS-RELEASE-New-website-Hero-Image_1200x600_B.jpg\",\"width\":1200,\"height\":600},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/roofingmagazine.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Atlas Shingles and Underlayments Division Website Gets a Makeover for 2023\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/roofingmagazine.com\/#website\",\"url\":\"https:\/\/roofingmagazine.com\/\",\"name\":\"Roofing\",\"description\":\"The Industry's Voice\",\"publisher\":{\"@id\":\"https:\/\/roofingmagazine.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/roofingmagazine.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/roofingmagazine.com\/#organization\",\"name\":\"roofingmag\",\"url\":\"https:\/\/roofingmagazine.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/roofingmagazine.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/roofingmagazine.com\/wp-content\/uploads\/2020\/10\/RoofingLogo1-1.png\",\"contentUrl\":\"https:\/\/roofingmagazine.com\/wp-content\/uploads\/2020\/10\/RoofingLogo1-1.png\",\"width\":792,\"height\":612,\"caption\":\"roofingmag\"},\"image\":{\"@id\":\"https:\/\/roofingmagazine.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/RoofingMagazine\/\",\"https:\/\/twitter.com\/roofingmag\",\"https:\/\/www.youtube.com\/channel\/UCiQaGR5PJpHPDhfoKBqJBAA\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/roofingmagazine.com\/#\/schema\/person\/01375e7335fcde87c7f73e0693315b48\",\"name\":\"RoofingAdmin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/roofingmagazine.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/1c55986f0d3a23536c6714ae8d1d93eb?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/1c55986f0d3a23536c6714ae8d1d93eb?s=96&d=mm&r=g\",\"caption\":\"RoofingAdmin\"},\"url\":\"https:\/\/roofingmagazine.com\/author\/roofingmagazine-admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Atlas Shingles and Underlayments Division Website Gets a Makeover for 2023 - Roofing","description":"Atlas Shingles and Underlayments Division Website Gets a Makeover for 2023.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/","og_locale":"en_US","og_type":"article","og_title":"Atlas Shingles and Underlayments Division Website Gets a Makeover for 2023 - Roofing","og_description":"Atlas Shingles and Underlayments Division Website Gets a Makeover for 2023.","og_url":"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/","og_site_name":"Roofing","article_publisher":"https:\/\/www.facebook.com\/RoofingMagazine\/","article_published_time":"2023-02-03T13:42:17+00:00","article_modified_time":"2023-02-03T14:21:08+00:00","og_image":[{"width":1200,"height":600,"url":"https:\/\/roofingmagazine.com\/wp-content\/uploads\/2023\/02\/PRESS-RELEASE-New-website-Hero-Image_1200x600_B.jpg","type":"image\/jpeg"}],"author":"RoofingAdmin","twitter_card":"summary_large_image","twitter_creator":"@roofingmag","twitter_site":"@roofingmag","twitter_misc":{"Written by":"RoofingAdmin","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/#article","isPartOf":{"@id":"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/"},"author":{"name":"RoofingAdmin","@id":"https:\/\/roofingmagazine.com\/#\/schema\/person\/01375e7335fcde87c7f73e0693315b48"},"headline":"Atlas Shingles and Underlayments Division Website Gets a Makeover for 2023","datePublished":"2023-02-03T13:42:17+00:00","dateModified":"2023-02-03T14:21:08+00:00","mainEntityOfPage":{"@id":"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/"},"wordCount":269,"commentCount":0,"publisher":{"@id":"https:\/\/roofingmagazine.com\/#organization"},"image":{"@id":"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/#primaryimage"},"thumbnailUrl":"https:\/\/roofingmagazine.com\/wp-content\/uploads\/2023\/02\/PRESS-RELEASE-New-website-Hero-Image_1200x600_B.jpg","keywords":["Atlas Roofing","Atlas Roofing Corporation"],"articleSection":["Manufacturer News"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/#respond"]}],"copyrightYear":"2023","copyrightHolder":{"@id":"https:\/\/roofingmagazine.com\/#organization"}},{"@type":"WebPage","@id":"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/","url":"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/","name":"Atlas Shingles and Underlayments Division Website Gets a Makeover for 2023 - Roofing","isPartOf":{"@id":"https:\/\/roofingmagazine.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/#primaryimage"},"image":{"@id":"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/#primaryimage"},"thumbnailUrl":"https:\/\/roofingmagazine.com\/wp-content\/uploads\/2023\/02\/PRESS-RELEASE-New-website-Hero-Image_1200x600_B.jpg","datePublished":"2023-02-03T13:42:17+00:00","dateModified":"2023-02-03T14:21:08+00:00","description":"Atlas Shingles and Underlayments Division Website Gets a Makeover for 2023.","breadcrumb":{"@id":"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/#primaryimage","url":"https:\/\/roofingmagazine.com\/wp-content\/uploads\/2023\/02\/PRESS-RELEASE-New-website-Hero-Image_1200x600_B.jpg","contentUrl":"https:\/\/roofingmagazine.com\/wp-content\/uploads\/2023\/02\/PRESS-RELEASE-New-website-Hero-Image_1200x600_B.jpg","width":1200,"height":600},{"@type":"BreadcrumbList","@id":"https:\/\/roofingmagazine.com\/atlas-shingles-and-underlayments-division-website-gets-a-makeover-for-2023\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/roofingmagazine.com\/"},{"@type":"ListItem","position":2,"name":"Atlas Shingles and Underlayments Division Website Gets a Makeover for 2023"}]},{"@type":"WebSite","@id":"https:\/\/roofingmagazine.com\/#website","url":"https:\/\/roofingmagazine.com\/","name":"Roofing","description":"The Industry's Voice","publisher":{"@id":"https:\/\/roofingmagazine.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/roofingmagazine.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/roofingmagazine.com\/#organization","name":"roofingmag","url":"https:\/\/roofingmagazine.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/roofingmagazine.com\/#\/schema\/logo\/image\/","url":"https:\/\/roofingmagazine.com\/wp-content\/uploads\/2020\/10\/RoofingLogo1-1.png","contentUrl":"https:\/\/roofingmagazine.com\/wp-content\/uploads\/2020\/10\/RoofingLogo1-1.png","width":792,"height":612,"caption":"roofingmag"},"image":{"@id":"https:\/\/roofingmagazine.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/RoofingMagazine\/","https:\/\/twitter.com\/roofingmag","https:\/\/www.youtube.com\/channel\/UCiQaGR5PJpHPDhfoKBqJBAA"]},{"@type":"Person","@id":"https:\/\/roofingmagazine.com\/#\/schema\/person\/01375e7335fcde87c7f73e0693315b48","name":"RoofingAdmin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/roofingmagazine.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/1c55986f0d3a23536c6714ae8d1d93eb?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/1c55986f0d3a23536c6714ae8d1d93eb?s=96&d=mm&r=g","caption":"RoofingAdmin"},"url":"https:\/\/roofingmagazine.com\/author\/roofingmagazine-admin\/"}]}},"jetpack_featured_media_url":"https:\/\/roofingmagazine.com\/wp-content\/uploads\/2023\/02\/PRESS-RELEASE-New-website-Hero-Image_1200x600_B.jpg","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p7yG4I-5UN","jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/roofingmagazine.com\/wp-json\/wp\/v2\/posts\/22741"}],"collection":[{"href":"https:\/\/roofingmagazine.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/roofingmagazine.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/roofingmagazine.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/roofingmagazine.com\/wp-json\/wp\/v2\/comments?post=22741"}],"version-history":[{"count":2,"href":"https:\/\/roofingmagazine.com\/wp-json\/wp\/v2\/posts\/22741\/revisions"}],"predecessor-version":[{"id":22744,"href":"https:\/\/roofingmagazine.com\/wp-json\/wp\/v2\/posts\/22741\/revisions\/22744"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/roofingmagazine.com\/wp-json\/wp\/v2\/media\/22742"}],"wp:attachment":[{"href":"https:\/\/roofingmagazine.com\/wp-json\/wp\/v2\/media?parent=22741"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/roofingmagazine.com\/wp-json\/wp\/v2\/categories?post=22741"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/roofingmagazine.com\/wp-json\/wp\/v2\/tags?post=22741"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}