3 Google Ads Mistakes That Are Costing Roofers Money
Today, homeowners who are looking for a roofing contractor turn to the search engine. Think of Google as the modern phone book where potential customers…
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Use Discovery to Maximize Sales
Discovery is so much better than selling. When we are in a discovery mindset we are present, open, and curious. We don’t have any preconceived…
Roofers’ Choice: Adhesive Spray Rig and Dispensing Gun
The Heated Urethane Low-rise Adhesive Kart (HULK) from 4C’s Spray Equipment features an impressive 110-foot heated hose that keeps your crews working and reduces the…
Invest in Yourself and Your Business Through Ongoing Training
Kevin Marcano, owner of Marcano Roofing, believes ongoing training is the key to personal and professional success. Photos: Katie Carodine Photography By investing in yourself…
Everyday Roof Safety
Residential construction employers generally must ensure that employees working higher than 6 feet above lower levels use guardrails, safety nets, or a PFAS, which may…
Solving the Puzzle
There’s a special feeling that comes with solving an intricate puzzle. That flash of insight when you spot a solution can be very satisfying. It’s…
A Field Guide to Fall Protection Harness D-Rings
Modern fall protection harnesses often come with many attachment points for lanyards of different varieties. Understanding their proper use is critical. Photos: Malta Dynamics Modern…
Making Sense of EPDs: Harnessing Data for Better Product Selection
Photo: PIMA Global interest in the relationship between climate change and the built environment has incentivized design professionals to give a closer examination to the…
EPDM System’s Long-Term Performance Reveals Important Lessons
The Firestone RubberGard EPDM roof system on the headquarters of Albo Manufacturing in West Bend, Wisconsin was installed in October of 1980. Photos: Firestone Building…
Roofers’ Choice: Single-Component Solution Engineered to Deliver High Adhesive Output, Fast Setup Time
ICP Building Solutions Group offers Polyset PVC Spray Contact Adhesive, designed as a portable, self-containing, single-component solution with speed and simplicity in mind. Engineered to…