FlashCo Unveils New Edge Program

FlashCo unveiled its new Edge Program designed for single-ply roofing contractors at the 2019 International Roofing Expo. The Edge Program enables qualified single-ply contractors to contact FlashCo first regarding their accessories needs. By contacting FlashCo directly, roofing contractors can quickly get their questions answered by the flashings fabricator, and provide FlashCo with their accessories list. FlashCo will then contact the contractor’s membrane manufacturer and distributor to make sure the right parts get to the contractor at the right time. The FlashCo Edge Program ensures a smooth and painless process for the contractor, keeping them informed regarding the status of their accessories.

“We are very excited to discuss this program with contractors and we felt like the IRE show would be a good venue to introduce it to the industry,” says FlashCo President, Greg Morrow. “Having done this for the past nineteen years, FlashCo has learned quite a bit about the accessories process. It’s often a forgotten part of the roofing project and as one of the final steps, it’s critical for contractors to be able to finish their job and move on to the next one. However, the process of getting the right accessories can be challenging for contractors and it comes up for both NDL and non-NDL jobs. The process can be slow with multiple steps and trying to communicate custom needs through multiple parties. FlashCo has made its name on speed and we recognized this as another opportunity to quickly get contractors exactly what they need. By talking with us directly, we can eliminate any confusion and get the process rolling right away.”

The Edge Program will initially be available for single-ply, commercial roofing contractors on both NDL and non-NDL jobs. Because FlashCo works with all of the major roofing manufacturers and distributors, FlashCo representatives will handle all of the necessary coordination with the manufacturer and distributor contacts. All FlashCo products will continue to be sold through roofing distributors, but with the Edge Program, contractors have a one stop for their accessories needs from product information to custom design consultation to delivery schedules.

“An important part of the Edge Program is our relationships with the manufacturers and distributors,” says FlashCo Director of Sales, Bill Bartell. “We’ve built great relationships with all of our partners and this program is an enhancement of those connections. By talking directly with the contractor, we can eliminate a lot of back and forth that’s time consuming for everyone. We really want to deliver the industry a streamlined process that makes the accessories easier for everyone. Ultimately, we know our partners want to provide a great experience for their contractors, and the Edge Program is another way in which we can help to deliver that great experience.”

The FlashCo Edge program will be incorporated into each of FlashCo’s five plant locations spread throughout the U.S. enabling representative availability from 8am Eastern to 5pm Pacific. In addition, the five locations allow FlashCo to deliver 90% of orders within three days.

“We’re really pumped up about the chance to talk with contractors about the Edge program during the IRE show,” explains Greg. “Too often we hear about the challenges and frustrations that contractors have trying to get their accessories. We want to eliminate all of that and give them a nice smooth, painless process instead, one that benefits them and also our partners. We’ll be introducing the program at IRE and then rolling it out throughout the industry shortly thereafter.”

For more information, visit www.FlashCoMfg.com/Edge.

FlashCo Recognized as One of the Best Places to Work in North Bay Area

FlashCo Manufacturing Inc., headquartered in Santa Rosa, Calif., was recently named one of the 100 best places to work in the North Bay by the North Bay Business Journal. FlashCo was recognized as an exceptional employer with excellent workplace practices.

“FlashCo has been growing at a steady pace,” said FlashCo President Greg Morrow. “That growth and success can be directly attributed to our employees. We’re a team, spread out throughout the country dedicated to the principle that we can save the contractor time. We’ve worked hard to develop a company culture around our core values of integrity, respect, customer satisfaction and can-do attitude.”

The North Bay Business Journal makes its best places to work selections based on employer nominations and employee surveys. The employee surveys include questions related to employer credibility, respect, fairness, pride and camaraderie. The 100 winners were chosen from over 8,100 employee surveys submitted. FlashCo is one of 21 first-time winners in the annual survey.

“Our employees and their success are the backbone of our company,” said Morrow. “While
some employees come here with experience, others receive training on the job, giving them a
marketable, in-demand skill that can lead to a lifelong career supporting the roofing industry.”

FlashCo Promotes Compton to Director of Operations

FlashCo has promoted Eric Compton to the position of Director of Operations. Mr. Compton has been serving in the role as interim Director of Operations for the past several months. Mr. Compton will be responsible for managing the operations at FlashCo’s five manufacturing plants throughout the U.S.

“Eric has done a great job as the interim Director of Operations and he has shown himself to
be a leader. He helped guide FlashCo’s operations through a transition last year as we moved two plants to metropolitan areas,” says Greg Morrow, FlashCo president. “Eric is a member of our management team and his abilities will be a part of our continued growth and expansion.”

Mr. Compton originally joined FlashCo in 2015 as the plant manager for the Piedmont, S.C. location. His experience in technical operations, Lean Manufacturing and employee development has been an asset for FlashCo.

“I have enjoyed my time with FlashCo,” says Mr. Compton. “We have a foundation for producing growth and I am excited to lead a team of people that I respect. I have been focused on building production capabilities with safety at each of our plants.”

“Our East Coast operations are growing,” adds Mr. Morrow. “It’s an asset for FlashCo to have leadership in South Carolina and in Chicago as we deliver on our brand promise throughout the country to save the contractor time.”

Mr. Compton is a Six Sigma Green Belt and has a Bachelor of Business Administration and Operations Management from the University of Michigan-Flint. He is currently finishing work on a
Master’s Degree in Business at Clemson University.

FlashCo Acquires All Fab, LLC, Creator of the Easy Flapper

FlashCo has announced the acquisition of All Fab, maker of the patent pending Easy Flapper and a variety of TPO and PVC pipe and vent flashings. FlashCo is working with all of All Fab’s customers in their transition to FlashCo.

“We are excited to add All Fab products to our Northwest and nationwide operations,” says FlashCo President, Greg Morrow. “We have known Roger and Melissa Allestad for many years and we have respect for their designs and ability to develop parts.”

All Fab began operations in 2011, starting in a basement shop and growing to over 15 products including cones, breather vents, scuppers and corners. In 2015, All Fab product designer Roger Allestad developed the Easy Flapper to solve a HVAC issue on flat roofs. The Easy Flapper is an exhaust vent for commercial and residential roofs that prevents backdrafts and similar issues for dryers, bathrooms and kitchen hoods. The Easy Flapper offers installation and maintenance ease, and allows simple application designs. In addition, the Easy Flapper has patents pending.

“Melissa and I are excited to have this opportunity with FlashCo,” says Mr. Allestad. “I will
be returning full-time to Loberg Roofing and it gives me the chance to do what I enjoy, developing new products. It has been a blast building a local accessories company. FlashCo has acquired All Fab LLC, but FlashCo has the national reach to develop and grow the market, especially for the Easy Flapper. FlashCo is the right company to take it forward.”

Melissa Allestad has been a driver in developing a loyal customer base for All Fab in the Northwest. Ms. Allestad will be working closely with FlashCo Regional Sales Manager, Rick Morrow and his team to help customers transition to FlashCo. Over the next several weeks FlashCo and all Fab will be visiting customers together.

“It’s a natural fit,” says Mr. Morrow. “Both companies are dedicated to saving the contractor time and All Fab, just like FlashCo, has focused on customer satisfaction. We are
confident that All Fab’s customers will appreciate FlashCo’s service level and capabilities with our Washington plant, and the ability to deliver most orders is one to three days.”

“For us it’s a little bittersweet,” says Mr Allestad. “We have a hardworking team and we enjoyed growing the company, but the opportunity with Loberg is really too good to pass up. We are fortunate to be able to transition All Fab to FlashCo who can take the products to the next level. Plus, we will continue to consult with FlashCo on product development.”

The full transition of All Fab customers to FlashCo will be completed by the end of May.

FlashCo Hires Sales and Support Representative

Jenny Aguiar is the new sales and support representative for FlashCo.

Jenny Aguiar is the new sales and support representative for FlashCo.

FlashCo is pleased to announce Jenny Aguiar as the new sales and support representative. Working out of FlashCo’s Southern California location, Jenny will be responsible for driving sales in the Los Angeles area and providing customer support services.

“We are excited to have Jenny on-board,” says Bill Bartell, director of sales at FlashCo. “Jenny brings experience and knowledge about the roofing industry, as well as a wide range of skills to our sales and customer service teams. She will be a resource for our customers as we grow our business in the Southern California area.”

Jenny is an adept customer service and sales professional with over 15 years of experience. In her most recent position with ICS Group, Jenny was responsible for coordinating international sales with roofing contractors throughout Latin America and the Caribbean. In addition, Jenny has experience with logistics services, including warehouse distribution, ocean and air freight forwarding, origin consolidation, and supply chain management. Jenny’s strong customer service background includes managing and training customer service teams to achieve both domestic and international sales and professional goals.

Jenny is excited to join the team, stating, “I am thrilled about the growth possibilities that are available at FlashCo. I believe that my experience and dedication will help me build a positive relationship with FlashCo’s customers as we help them to achieve ongoing success.”

FlashCo Hires New Marketing Coordinator

FlashCo hires Alexander Tabrizi as its new marketing coordinator.

FlashCo hires Alexander Tabrizi as its new marketing coordinator.

FlashCo recently hired Alexander Tabrizi as its new marketing coordinator. Alexander will be responsible for supporting all marketing efforts of FlashCo’s growth and expansion plans, including sales support for FlashCo’s five regional sales and service locations.

“We are excited to add Alex to our team,” says Bill Bartell, director of sales for FlashCo. “FlashCo is currently in a growth phase and it’s important for us to have strong marketing support as we expand into new markets and further develop existing markets. Alex brings a range of digital and traditional marketing skills that will be an asset to our sales team and to the company as a whole.”

Alexander is a graduate of the University of California at Riverside’s School of Business Administration with a concentration in Marketing. Alexander recently completed three years of digital marketing and content creation within the entertainment industry utilizing methods to generate brand awareness.

FlashCo Acquires Dick’s Lead Shop

FlashCo Manufacturing Inc. completed the acquisition of Dick’s Lead Shop from owner Dick Stolz. The acquisition expands FlashCo’s footprint in the Northwest that is served by their Woodland, Wash., location. After 40 years of building and selling lead flashings to roofers in Washington and other western states, Stolz decided it was the right time to retire and FlashCo was the right organization to purchase his business.

“I have known Dick for 25 years,” says FlashCo CEO Greg Morrow. “I originally sold him sheet lead when I was working in the Washington area and I kept in touch with him as I started and grew FlashCo. We’ve always had a mutual respect for one another and this was a good fit with Dick’s passion for his customers.”

“I started the business in 1976 and I have enjoyed building flashings since then,” says Stolz. “I built the business on hard work, a good product and good service, all the things that my customers will enjoy with FlashCo. I’m happy for FlashCo to carry on the business while I’ll have more time for fishing, golfing and traveling with my wife.”

FlashCo completed the acquisition on Oct. 21, 2015. Stolz began notifying his customers and FlashCo is transitioning them to its full product lineup of standard and custom flashings for commercial and residential roofers.

“We are excited to have completed this acquisition,” says FlashCo Director of Sales Bill Bartell. “Our business is built on saving the contractor time. We do that through our commitment to customer satisfaction, respect, integrity and a can-do attitude. These are core values that Dick’s customers have come to expect from him and they will find the same core values with FlashCo.”

FlashCo Hires Director of Operations

FlashCo Manufacturing Inc. has hired Jonna Greene as director of operations. Jonna will work out of the corporate office in Santa Rosa, Calif., and will be responsible for leading and directing the operations of FlashCo’s seven branch and warehouse sites. She will be part of FlashCo’s executive team and will focus on strategic planning initiatives, improving manufacturing strategies and helping FlashCo maintain its high customer satisfaction rate.

Jonna comes to FlashCo with an impressive track-record and more than 20 years of operations and human resources experience. During the last nine years, Jonna has held executive positions in operations, human resources and management with La Tortilla Factory; most recently as vice president of operations. During her time with La Tortilla Factory, Jonna was responsible for strategic planning, operations management and profit and loss for a $60+ million company with more than 350 employees. Jonna holds a bachelor’s degree in business administration from Pacific Union College and a master’s degree in human resources and organizational development from the University of San Francisco.

“We feel fortunate to add Jonna to our executive team,” says FlashCo President Greg Morrow. “She is in perfect alignment with our core values and we feel strongly that Jonna has the experience and competencies to help us achieve our strategic plans. She will be a key leader in helping all of our employees reach their full potential.”

Protect Roofs with an Easy-to-install Pathway

FlashCo’s Tuff Trac Walkway

FlashCo’s Tuff Trac Walkway

Building owners face the problem of expensive single-ply roofing membrane being prematurely damaged from dropped tools and heavy foot traffic around rooftop equipment. FlashCo’s Tuff Trac Walkway adds an extra layer of protection against foot traffic while increasing slip resistance for workers. The Tuff Trac Walkway is available in TPO and PVC in white, gray and tan with multiple traction designs, and with or without yellow borders. Installed in three simple steps, standard roll sizes are 0.156 inch by 30 inches by 50 feet.

Prefabricate Custom Scuppers and Sealant Pockets

FlashCo’s prefabricated Scuppers and Sealant Pockets save the contractor time.

FlashCo’s prefabricated Scuppers and Sealant Pockets save the contractor time.

FlashCo’s prefabricated Scuppers and Sealant Pockets save the contractor time in two ways: They eliminate shop or field fabrication and minimize installation time. By providing online quote forms and drawings that can be filled out and submitted, FlashCo typically produces and ships custom accessories within one to three days. Custom prefabricated Scuppers and Sealant Pockets eliminate the hassle of making your own, save on installation time, improve appearance and perform better because they are made in a factory environment.